Executive Director of Milwaukee Downtown Business Improvement District #21 since its creation in 1998. She previously served as executive director of Westown Association.

Formerly known as Beth Nichols.

Content referencing Beth Weirick

Murphy’s Law: Trump’s Flip-Flop on Immigrants Impacts Wisconsin
Murphy’s Law

Trump’s Flip-Flop on Immigrants Impacts Wisconsin

His stop and start on ICE raids affects restaurants, dairy industry, hotels and more.

Downtown Dining Week Returns on May 29

Downtown Dining Week Returns on May 29

Weeklong event features 32 restaurants serving specially-priced meals.

Matt Dorner Named Head of Milwaukee Downtown, Weirick Stepping Down

Matt Dorner Named Head of Milwaukee Downtown, Weirick Stepping Down

New face atop highly visible organization for first time in 27 years. Weirick helped change Downtown.

100 East Redevelopment Secures Key Financing Component, See Renderings

100 East Redevelopment Secures Key Financing Component, See Renderings

Historic redevelopment includes pool deck, 384 apartments.

Murphy’s Law: Remembering Cecilia Gilbert
Murphy’s Law

Remembering Cecilia Gilbert

'The Queen' brought joyful passion and a savvy insider's knowledge to her work with city government and many civic boards.

Giant Inflatable Art Installation Debuts Downtown

Giant Inflatable Art Installation Debuts Downtown

Starting July 23, 'Elysian Arcs' will be on display for just one week at the Marcus Center.

Downtown Dining Week Returns May 30

Downtown Dining Week Returns May 30

Weeklong event features 32 restaurants offering specially-priced, multi-course meals.

Public Art: 5 Huge Rainbow Arcs Coming To Downtown
Public Art

5 Huge Rainbow Arcs Coming To Downtown

Rainbow Summer will light up middle of Downtown with 'Elysian Arcs'.

Friday Photos: Milwaukee Art Museum Unveils New Lights
Friday Photos

Milwaukee Art Museum Unveils New Lights

Stark white building gets its first dash of color on the darkest day of the year.

How Committed Is City To Tearing Down 794?

How Committed Is City To Tearing Down 794?

Council members question 'weasel language' in Milwaukee plan for Downtown.

Eyes on Milwaukee: Northwestern Mutual Wins Key Vote To Close Cass Street
Eyes on Milwaukee

Northwestern Mutual Wins Key Vote To Close Cass Street

But not without derision, and the suggestion to create an open-air passageway for the public.

Transportation: How To Get to Summerfest 2023
Transportation

How To Get to Summerfest 2023

No car? No problem. Here are 9 other ways to get there.

Massive Bubbles Coming To Downtown In July

Massive Bubbles Coming To Downtown In July

Promoter promises 'the most Instagrammable moment of the summer.'

MKE County: Roller Skating Coming to Red Arrow Park
MKE County

Roller Skating Coming to Red Arrow Park

Summer Spinz will be held every third Friday in June, July and August.

Downtown Dining Week Restaurants Revealed

Downtown Dining Week Restaurants Revealed

More than 25 downtown eateries will participate in this year's event.

Eyes on Milwaukee: City Seeks Restaurant or Cafe For Downtown Park
Eyes on Milwaukee

City Seeks Restaurant or Cafe For Downtown Park

Its plan for Vel R. Phillips Plaza is to create new gathering spot for Westown.

Eyes on Milwaukee: Northwestern Mutual To Create Second Glassy Tower With $500 Million Investment
Eyes on Milwaukee

Northwestern Mutual To Create Second Glassy Tower With $500 Million Investment

Company will completely overhaul existing building, create pedestrian street and relocate Franklin employees to Downtown.

Cathedral Square Now Features Ice Bar, Immersive Art Exhibit

Cathedral Square Now Features Ice Bar, Immersive Art Exhibit

Milwaukee Downtown plans additional activities, including Broadway-themed ice skating, in coming months.

Giving Tents to Homeless Sparks Debate

Giving Tents to Homeless Sparks Debate

Street Angels defends it; downtown business leader calls it 'enabling' such behavior, then walks back comment.

“Lightfield” Immersive Art Coming to Cathedral Square

“Lightfield” Immersive Art Coming to Cathedral Square

It's art and mathematics. 24 light-emitting sculptures will illuminate park next year.

Downtown Plans Jack-O-Lantern Jubilee

Downtown Plans Jack-O-Lantern Jubilee

Downtown BID announces "Milwaukee's only pumpkin patch,' a family-friendly, October event at Red Arrow Park.

Downtown Dining Week Returns

Downtown Dining Week Returns

More than 25 downtown restaurants offering specials Sept. 8 to 15.

Transportation: Art Campaign Highlights Milwaukee, New York Teens
Transportation

Art Campaign Highlights Milwaukee, New York Teens

Milwaukee streetcar and New York subway stops to feature inspirational messages.

Sculpture Milwaukee Returning In Phases For 2022

Sculpture Milwaukee Returning In Phases For 2022

Five pieces on display now with more to follow as part of sixth-annual series.

MKE County: Downtown Roller Rink Looks Feasible
MKE County

Downtown Roller Rink Looks Feasible

Downtown BID offers help, parks report says temporary structure needed to protect Red Arrow ice rink.

Eyes on Milwaukee: More Renderings of Downtown ‘Iron District’ Released
Eyes on Milwaukee

More Renderings of Downtown ‘Iron District’ Released

11-acre development with new soccer stadium, concert venue lists big-name supporters.

The Return of the Bronze Fonz

The Return of the Bronze Fonz

Downtown landmark reinstalled on riverwalk, but with a new look.

New Murals Coming To Skywalk System

New Murals Coming To Skywalk System

Murals will bookend Plankinton Arcade building in heavily-traveled corridor.

City Completes Renaming Old World Third To Martin Luther King Jr. Dr.

City Completes Renaming Old World Third To Martin Luther King Jr. Dr.

Milwaukee fixes a 1984 "injustice" by extending King Drive through Downtown.

Eyes on Milwaukee: Make Your Voice Heard on The Future of Downtown
Eyes on Milwaukee

Make Your Voice Heard on The Future of Downtown

City soliciting input via community meeting, interactive maps and idea wall.

Eyes on Milwaukee: WCD Celebrates Start of Convention Center Expansion
Eyes on Milwaukee

WCD Celebrates Start of Convention Center Expansion

$420 million project is intended to boost business, fully realize Wisconin Center's potential.

Milwaukee To Go “Claws Up” For The Brewers

Milwaukee To Go “Claws Up” For The Brewers

City will light up blue and yellow to support baseball team during playoffs.

Eyes on Milwaukee: Consulting Team Announced for New Downtown Plan
Eyes on Milwaukee

Consulting Team Announced for New Downtown Plan

The plan is intended to guide development through 2040.

Should Water Street Be Gun-Free District?

Should Water Street Be Gun-Free District?

Downtown stakeholders consider how Kansas City, Memphis, New Orleans handle bar district problems.

Visual Art: Milwaukee Downtown Hosting “Art in the Park”
Visual Art

Milwaukee Downtown Hosting “Art in the Park”

Red Arrow Park will be site of live canvas and chalk mural painting through August 11th.

Eyes on Milwaukee: Will New Art Jumpstart Downtown?
Eyes on Milwaukee

Will New Art Jumpstart Downtown?

Milwaukee Downtown hoping art draws people back to the heart of city.

Visual Art: Artist Selected For Downtown’s Largest Mural
Visual Art

Artist Selected For Downtown’s Largest Mural

Greg Gossel will paint 9,600-square-foot mural in Schlitz Park this summer.

Eyes on Milwaukee: City Updating Downtown Plan
Eyes on Milwaukee

City Updating Downtown Plan

Equity and inclusion at forefront of latest effort.

City Hall: Fire & Police Commission Ties On Next Police Chief
City Hall

Fire & Police Commission Ties On Next Police Chief

Will meet again on December 10th.

DNC-Timed Art Installation Covers Downtown

DNC-Timed Art Installation Covers Downtown

Work by local artists highlights democracy for convention, though delegates won't attend.

WEDC, Milwaukee Downtown Tout “We’re All In” Safety Campaign

WEDC, Milwaukee Downtown Tout “We’re All In” Safety Campaign

Saying COVID-19 is not a political issue, leaders want individuals to support businesses with safe practices.

King Drive Cleanup Draws Hundreds

King Drive Cleanup Draws Hundreds

De facto center of George Floyd protests spiffed up. "This is our city," says volunteer Pamela Bell.

Sculpture Milwaukee Will Return in June

Sculpture Milwaukee Will Return in June

Annual art exhibit is expanding into Historic Third Ward.

Plats and Parcels: Park East Apartments Cleared for Takeoff
Plats and Parcels

Park East Apartments Cleared for Takeoff

Plus: Why Molson Coors picked Milwaukee over Denver.

Eyes on Milwaukee: Mural Spurs Historic Preservation Reform
Eyes on Milwaukee

Mural Spurs Historic Preservation Reform

Historic Preservation Commission moving to establish guidelines for murals.

Eyes on Milwaukee: A New Four-Story, Downtown Mural
Eyes on Milwaukee

A New Four-Story, Downtown Mural

Artist Mauricio Ramirez paints "Heart & Sol," his biggest work yet.

Plats and Parcels: New Apartments Near Streetcar Line
Plats and Parcels

New Apartments Near Streetcar Line

Plus: Where does the Strauss deal stand? State office building moving forward.

Eyes on Milwaukee: Downtown BID Touts Successes, Awards
Eyes on Milwaukee

Downtown BID Touts Successes, Awards

Downtown growing, group adds homeless outreach coordinator, charts plan for 2020.

Eyes on Milwaukee: Say Hello to Postman’s Porch
Eyes on Milwaukee

Say Hello to Postman’s Porch

Milwaukee Downtown leads the reinvention of small triangular park near 2nd and Wells.

Eyes on Milwaukee: “The Blue” Gets $30 Million Upgrade
Eyes on Milwaukee

“The Blue” Gets $30 Million Upgrade

See the transformation of under-used office building on now booming W. Wisconsin Ave.

Plats and Parcels: Just One Proposal for Soldiers Home
Plats and Parcels

Just One Proposal for Soldiers Home

VA attracts only one bidder to redevelop three historic buildings.

Eyes on Milwaukee: Streetcar Opens to Public
Eyes on Milwaukee

Streetcar Opens to Public

"This is your assignment: ride the streetcar," says Mayor Barrett.

Eyes on Milwaukee: Downtown Tunnel Gets Colorful Mural
Eyes on Milwaukee

Downtown Tunnel Gets Colorful Mural

"Migration," a 50-foot-long mural, will delight 1,400 migrating weekday pedestrians.

NEWaukeean of the Week: Gabriel Yeager
NEWaukeean of the Week

Gabriel Yeager

"We are incredibly fortunate to live on the fresh coast."

New Parking Meters Will Help Homeless

New Parking Meters Will Help Homeless

Local dignitaries unveiled key-shaped meters that will help fund program for homeless.

Photo Gallery: 10 Wisconsin Avenue Mini-Murals
Photo Gallery

10 Wisconsin Avenue Mini-Murals

Artist Mauricio Ramirez's murals on 10 Wisconsin Ave. utility boxes are complete. Take a look.

Eyes on Milwaukee: Sculpture Milwaukee Opens to Public
Eyes on Milwaukee

Sculpture Milwaukee Opens to Public

City now has a world-class sculpture exhibition on its main street.

Eyes on Milwaukee: Why Strip Club Deal Fell Apart
Eyes on Milwaukee

Why Strip Club Deal Fell Apart

Deal would have ended suits against city if council okayed new club.

Wisconsin Ave. Will Get 10 Murals

Wisconsin Ave. Will Get 10 Murals

But small ones. On utility boxes. Made by artists. Paid by Downtown BID.

City Outlaws Panhandling on Medians, Ramps

City Outlaws Panhandling on Medians, Ramps

Violators could be fined or imprisoned.

Plenty of Horne: Is Kimpton Hotel “Project of the Decade”?
Plenty of Horne

Is Kimpton Hotel “Project of the Decade”?

Kimpton Journeyman Hotel opens in Third Ward, to cheers of city and civic officials.

Eyes on Milwaukee: BID Sells Streetcar-Related Development
Eyes on Milwaukee

BID Sells Streetcar-Related Development

Downtown BID guide shows business support, sells vacant land along streetcar route.

13 Ways to Revive Grand Avenue

13 Ways to Revive Grand Avenue

Experts offer ideas to transform downtown’s long-struggling mall

Plenty of Horne: New Era for Riverside Theater
Plenty of Horne

New Era for Riverside Theater

Cool new retro marquee unveiled. And an ongoing project will upgrade the entire theater.

Plenty of Horne: City Accepts $14 Million Federal Streetcar Grant
Plenty of Horne

City Accepts $14 Million Federal Streetcar Grant

City wins TIGER grant after "a brutal competition" where demand for transit dollars greatly exceeded the sums appropriated.

Plenty of Horne: Celebrating the Life of Paul Jakubovich
Plenty of Horne

Celebrating the Life of Paul Jakubovich

A host of notables gathered to salute Jakubovich and the fabulous historic architecture of Milwaukee he helped protect.

Plenty of Horne: We Want a New Arena!
Plenty of Horne

We Want a New Arena!

Bradley Center rally organized by MMAC featured five speakers touting the benefits of building a taxpayer-subsidized NBA arena.

Friday Photos: Streetcar Signing Is Quite a Celebration
Friday Photos

Streetcar Signing Is Quite a Celebration

The mayor, business leaders and pols toasted the streetcar in Cudahy's Irish Pub, with Michael Cudahy on hand.

Does Milwaukee Need a Fashion Incubator?

Does Milwaukee Need a Fashion Incubator?

Downtown activist Beth Weirick is leading the charge to create one in or near the Third Ward.

Plenty of Horne: Who Will Be Streetcar Operator?
Plenty of Horne

Who Will Be Streetcar Operator?

The city? A private company? The downtown BID? Maybe Ald. Bauman? No one really knows.

Murphy’s Law: Let Them Take Taxis…or Uber or Lyft
Murphy’s Law

Let Them Take Taxis…or Uber or Lyft

City may lift cap on cabs and embrace upstart ride sharing services. There will be rides for everyone!

Plenty of Horne: Campaign Season Kicks Off
Plenty of Horne

Campaign Season Kicks Off

Politicos flock to Jon Richards fundraiser, and judicial candidate Janet C. Protasiewicz's event.

Eyes on Milwaukee: Bike Share Launching in 2014
Eyes on Milwaukee

Bike Share Launching in 2014

Phase I of bike share program will have at least 28 stations and 250 bikes, thanks to a federal grant.

Eyes on Milwaukee: Strip Club Coming to Downtown?
Eyes on Milwaukee

Strip Club Coming to Downtown?

City committee rules against exotic nightclub on Old World Third, then seems to open door to a location across from Bradley Center.

House Confidential: Beth Weirick’s Gay Nineties Home
House Confidential

Beth Weirick’s Gay Nineties Home

The city's best-known Downtown promoter lives in a charming, 123-year-old home.

Commission Approves Expansion of BID 21

Commission Approves Expansion of BID 21

In stark contrast to the previous City Plan Commission meeting, this meeting featured no heated debates but it did see the approval of two resolutions aimed at improving downtown Milwaukee. Resolution 080617 proposed the expansion of Business Improvement District (“BID”) 21.  This expansion has been in the works for the past four years and went through a lengthy process of approval within the BID membership.  The expansion includes Schlitz Park, The Brewery, Manpower, East Point, the Park East and two other tax exempt areas.  Although these properties currently don’t represent a large addition to the BID tax base, these additions were made looking to the future.  Additionally, Beth Nichols, the executive director BID 21, explained that in order to bring more retail options to downtown Milwaukee the BID has recently hired a retail strategist and will be adding a retail coordinator soon.  This resolution was approved and will now go before the Zoning, Neighborhoods & Development Committee. Resolution 080515 proposed creating the first Neighborhood Improvement District in Wisconsin.  It was explained that the key difference between a Business Improvement District and a Neighborhood Improvement District (“NID”) is that the NID can include residential properties with eight units or more whereas a BID can’t include residential properties.  This NID would include The Brewery neighborhood and would pay for, the upkeep of pocket parks, streetscaping, alleys, the Pabst sign, and storm-water management facilities.  This resolution was approved and will now go before the Zoning, Neighborhoods & Development Committee.

The Roundup: City Image Logo to be Unveiled Soon
The Roundup

City Image Logo to be Unveiled Soon

The nonprofit Spirit of Milwaukee is undertaking an image rebranding for the community.

The Roundup: In-House Election Commission Good Idea?
The Roundup

In-House Election Commission Good Idea?

It is more of an internal workgroup,” Pat Curley said.