Building Info

310 W. Wisconsin Ave. Photo courtesy of Colliers International.
  • Address:
    310 W. Wisconsin Ave.
  • Taxkey:
    3610664113
  • Status:
  • Assessed Value (Land):
    $7,275,000
  • Assessed Value (Improvements):
    $13,525,000
  • Assessed Value (Total):
    $20,800,000
  • Assesment Year:
    2023
  • Year Built:
  • Size:
    578,000 sq-ft

Formerly known as The Blue and earlier Henry S. Reuss Federal Plaza.

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Content referencing 310W

MKE Night Market is back on Wednesday, July 24
Press Release

MKE Night Market is back on Wednesday, July 24

Milwaukee Night Market, presented by Clover® from Fiserv, is back for night two on Wednesday, July 24

Milwaukee Night Market, presented by Clover® from Fiserv, kicks off season on Wednesday, June 26
Press Release

Milwaukee Night Market, presented by Clover® from Fiserv, kicks off season on Wednesday, June 26

Milwaukee Night Market returns for four nights this summer, celebrating its 10th season

Vendor lineup announced for the 2024 Milwaukee Night Market, presented by Clover® from Fiserv
Press Release

Vendor lineup announced for the 2024 Milwaukee Night Market, presented by Clover® from Fiserv

Milwaukee Night Market returns for four nights this summer, opening the season on June 26

Milwaukee Night Market, presented by Clover from Fiserv, returns on June 26 for 2024 season
Press Release

Milwaukee Night Market, presented by Clover from Fiserv, returns on June 26 for 2024 season

Vendor applications now open for 2024 season

20 Restaurants Offering Thanksgiving Meals

20 Restaurants Offering Thanksgiving Meals

These Milwaukee restaurants are serving festive meals to enjoy on-site or at home.

Milwaukee Downtown introduces new Holiday Lights Festival attraction: Ornament Trail
Press Release

Milwaukee Downtown introduces new Holiday Lights Festival attraction: Ornament Trail

15 larger-than-life, hand-painted ornaments will be displayed along Wisconsin Avenue and Water Street.

Immigration Office Moving To 310W Building

Immigration Office Moving To 310W Building

Federal agency relocating from building being redeveloped by MSOE.

Milwaukee Night Market, presented by Clover® from Fiserv, is back on July 19
Vendor lineup announced for the 2023 Milwaukee Night Market presented by Clover® from Fiserv
Press Release

Vendor lineup announced for the 2023 Milwaukee Night Market presented by Clover® from Fiserv

American Family Insurance supports 5 BIPOC vendors; first Night Market of the 2023 season on June 14

Gallery Night MKE Celebrates Creativity — at 50+ locations — April 21 & 22
Westown Association names Fiserv as presenting sponsor of the Milwaukee Night Market
Press Release

Westown Association names Fiserv as presenting sponsor of the Milwaukee Night Market

The summer event will showcase the Clover small business system from Fiserv and will kick off on Wednesday, June 14; vendor applications now open for 2023 season

Plats and Parcels: Old National Finds Downtown Home
Plats and Parcels

Old National Finds Downtown Home

Plus: a busy week of downtown leasing news and recapping all the week's real estate stories.

New Murals Coming To Skywalk System

New Murals Coming To Skywalk System

Murals will bookend Plankinton Arcade building in heavily-traveled corridor.

Public art elevated to a new level – two skywalk murals on the docket in downtown Milwaukee
Eyes on Milwaukee: Fiserv Forum Wins Environmental Award
Eyes on Milwaukee

Fiserv Forum Wins Environmental Award

Milwaukee Bucks arena is now certified LEED Gold.

Eyes on Milwaukee: 310W Owner Sues City for $5 Million For Sewer Backup
Eyes on Milwaukee

310W Owner Sues City for $5 Million For Sewer Backup

Massive 2020 rainstorm caused damage but city attorney says city wasn't negligent.

Eyes on Milwaukee: 620 WTMJ, ESPN Radio and The Truth Moving Downtown
Eyes on Milwaukee

620 WTMJ, ESPN Radio and The Truth Moving Downtown

After 80 years on Capitol Dr., city's venerable radio operation moving to The Avenue.

Plats and Parcels: Steam Tunnel Flood Repairs Will Cost Over $60 Million
Plats and Parcels

Steam Tunnel Flood Repairs Will Cost Over $60 Million

Plus: Conagra closing Milwaukee plant and logistics company moving to Bay View.

Eyes on Milwaukee: Big Blue Building Adds Signature Sign
Eyes on Milwaukee

Big Blue Building Adds Signature Sign

That's 310W, folks. New sign adds street-level ID for $30 million redevelopment.

Eyes on Milwaukee: “The Blue” Gets $30 Million Upgrade
Eyes on Milwaukee

“The Blue” Gets $30 Million Upgrade

See the transformation of under-used office building on now booming W. Wisconsin Ave.

Colliers International Announces the Sale of the 3rd Largest Multi-Tenant Office Building in State of Wisconsin
City, Bucks Announce Construction Manager and Design Team for New Arena Parking Structure
Press Release

City, Bucks Announce Construction Manager and Design Team for New Arena Parking Structure

The Milwaukee Bucks have committed to meeting both the city and county job requirements, including 40% RPP and 25% SBE on the project.

Data Wonk: Why John Doe Won’t Die
Data Wonk

Why John Doe Won’t Die

The court cases haven’t ended. Will U.S. Supreme Court take the case?

Data Wonk: Why Was Cindy Archer Lawsuit Pursued?
Data Wonk

Why Was Cindy Archer Lawsuit Pursued?

It’s certainly not helping conservatives who filed it. Another John Doe mystery.

Program Helps Train Urban Business Owners

Program Helps Train Urban Business Owners

Small Business Administration's "street-wise" MBA trains people to run their own businesses.

Op-Ed: Why Dan Bice Should Resign
Op-Ed

Why Dan Bice Should Resign

The Journal Sentinel columnist’s coverage of John Doe probe is a case study in journalistic malfeasance.

Marcus Corp. to move in the latest round of musical chairs downtown
Citation

Marcus Corp. to move in the latest round of musical chairs downtown

Building data on this page, including assessment information, was last updated on April 5, 2024

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