Step Into Oz at Onesto: A Wickedly Magical Pop-Up Experience

Milwaukee, WI – This holiday season, follow the yellow brick road straight to Milwaukee’s Historic Third Ward, where Onesto transforms into a technicolor dreamland for one enchanting week. Oz at Onesto, an immersive Wicked-themed pop-up experience, takes over the restaurant’s charming second-floor event space from November 24 through December 1.

Guests will be transported into the land of Oz for a night filled with whimsy, wonder, and a little bit of wicked fun. Expect vibrant photo ops, wickedly delicious bites, scandalocious cocktails, and surprises around every corner – including a make-your-own cotton candy cart and a decadent chocolate fountain.

“We’re thrilled to partner with Diageo to bring a little Oz magic to life at Onesto,” said David Kiepert, Manager for Onesto. “Their creativity and premium spirits lineup helped us craft a truly immersive, one-of-a-kind experience that feels as vibrant and whimsical as the world of Wicked itself.”

Event Highlights:

• Exclusive Entry: Each $35 ticket includes access to the private pop-up experience, passed hors d’oeuvres, the Cacio e Pepe Chef’s Table, cotton candy cart, chocolate fountain, and special surprises throughout the evening. 21+ only. Reservations highly recommended; walk-in availability not guaranteed.
• Wickedly Magical Cocktails: Sip your way through Oz with handcrafted cocktails and mocktails that sparkle, smoke, and shine – like the indulgent Dubai Chocolate Ozspresso Martini and the refreshingly Popular Pink Paloma. Drinks available à la carte.
• Best Dressed Sweepstakes: Strike a pose on the Wicked Polaroid Wall for a chance to win Onesto dinner for two every month for a year. Dress up or come as you are – just don’t forget your ruby slippers.
• Make It a Full Evening: Enhance the night with dinner in Onesto’s main dining room before or after your visit to Oz. Reservations available online.

Oz at Onesto runs November 24 – December 1, 2025 (closed Thanksgiving). Tickets are $35 + tax, and availability is limited. Attendees must be 21+. Reserve your spot before it disappears like magic: onesto.com/oz

About Benson’s Restaurant Group

Benson’s Restaurant Group is a family-owned hospitality company based in Milwaukee that conceptualizes, develops and operates a portfolio of restaurants. Benson’s Restaurant Group, a division of Marcus Investments, currently operates and manages six different casual dining restaurant concepts: The Bridgewater Modern Grill, The Edison, Onesto, Blue Bat Kitchen & Tequilaria, Smoke Shack and AJ Bombers. The group is also the exclusive caterer and events manager for the Milwaukee Athletic Club and Sandhill Tree Farm, as well as the franchisor of Zaffiro’s pizza brand. Learn more at www.bensonsrestaurantgroup.com.

NOTE: This press release was submitted to Urban Milwaukee and was not written by an Urban Milwaukee writer. While it is believed to be reliable, Urban Milwaukee does not guarantee its accuracy or completeness.