Milwaukee Brewers, Brewers Community Foundation and Corporate Partners Team Up for Charity
Combined Efforts Make an Impact “Beyond The Diamond”
MILWAUKEE – The Milwaukee Brewers are proud to team up with corporate partners who are committed to supporting numerous nonprofit organizations, including the Club’s charitable arm, Brewers Community Foundation (BCF). The 2024 season brings a variety of charitable activations seen throughout American Family Field and in the community, a series of initiatives that are part of the Brewers and BCF’s “Beyond the Diamond” campaign.
Northwestern Mutual supports Alex’s Lemonade Stand Foundation – All season long, Northwestern Mutual will team up with the Milwaukee Brewers to help raise awareness and fight childhood cancer. Northwestern Mutual’s “Research Batted In To Cure Childhood Cancer” program will celebrate every RBI by the Brewers throughout the 2024 season. For every RBI, Northwestern Mutual is funding five hours of childhood cancer research through Alex’s Lemonade Stand Foundation (ALSF). This will be showcased throughout the ballpark, Bally Sports and ancillary activation. On select dates, the first 150 fans who make a $20 donation at the Alex’s Lemonade Stand kiosk on the Field Level concourse will receive an exclusive photo card of the special guest – a Brewers alum or other notable Wisconsin athlete – with the opportunity to have it signed.
During the series against the Colorado Rockies (Sept. 6-8), Northwestern Mutual and the Brewers will host Childhood Cancer Awareness Weekend and donate $1 for every ticket sold to ALSF. Fans in attendance over that weekend will be encouraged to round up their total for purchases at concessions stands and the Team Store to further support the cause. Furthermore, a Childhood Hero of the Game will be celebrated at each of these three games with a ceremonial first pitch and additional VIP experiences. Fans everywhere who are interested in supporting the cause can donate online here. All proceeds benefit Alex’s Lemonade Stand Foundation to help fund research to cure childhood cancer.
Sargento Double Helping for Hunger – As a family-owned company, Sargento roots for the home team and our local communities. With the Sargento Double Helping for Hunger campaign, Sargento will donate $200 to Hunger Task Force for every double hit by the Brewers during the 2024 season. Since the program began in 2018, Sargento has donated $247,400 to feed families in need. Sargento, the Official Cheese of the Milwaukee Brewers, is proud to turn doubles into dollars to raise awareness of the importance of fighting hunger.
Brewers Grand Slam Teacher of the Month presented by UScellular® – The Milwaukee Brewers and UScellular® team up for the third consecutive year to celebrate Wisconsin’s best educators. Each month, a deserving educator is honored with the Brewers Grand Slam Teacher of the Month award, presented by UScellular®. Monthly winners will receive a Grand Slam Teacher of the Month award, be recognized on Brewers social media channels during the month they are honored, have the opportunity to be recognized on-field prior to a future Brewers home game and receive a Brewers gift pack. Fans may nominate a teacher who has had a significant impact on the lives of the children in their community by visiting brewers.com/Teacher.
Little Brewers presented by UScellular® – As the exclusive wireless provider for the Milwaukee Brewers, UScellular® has once again partnered with Brewers Community Foundation to bring the Little Brewers Baseball Program to Boys & Girls Clubs of Greater Wisconsin. Little Brewers works with 28 sites across the state to positively impact nearly 1,000 youth baseball players by teaching them fundamentals of the game. Together, BCF and UScellular® will donate $20,000 to fund Little Brewers for the 2024 season.
UW Credit Union Student Achievers Program – UW Credit Union continues to sponsor and support the Brewers Student Achievers Program by awarding high-achieving students with two (2) tickets to a 2024 regular season home game and certificate of recognition. More than 450 schools across 10 counties in Southeastern Wisconsin participate in the program by selecting students in grades 5-12 to be acknowledged for their outstanding academics. Schools can nominate their students by visiting brewers.com/Studentachievers.
We Energies Ks for a Cause – We Energies Foundation will donate $25 to Malaika Early Learning Center for every strikeout recorded by a Brewers pitcher at American Family Field this season. Donations will help establish a strong academic, social and emotional foundation in the lives of Milwaukee’s economically disadvantaged children. This is We Energies Foundation’s eighth year sponsoring Ks for a Cause.
Waste Management Earth Day and Beach Clean Up Events – Waste Management and the Milwaukee Brewers are committed to participating in two (2) community clean up events during the 2024 season. During the first event, which took place on April 20, employees of both organizations participated in the Milwaukee Riverkeeper Spring Cleanup along the Hank Aaron State Trail outside American Family Field to restore our waterways and keep our rivers free of trash. In the summer, a beach cleanup event will take place to help keep our public beaches clean.
BCF harnesses the pride, passion and commitment of Brewers fans, players and other supporters to positively impact the lives of children and their families in the Greater Milwaukee area and throughout Wisconsin. For more than a decade, BCF has generated more than $55 million to support local non-profits in the areas of health, education, recreation and basic needs. Approximately 200 non-profit organizations receive funding annually through the Foundation’s initiatives. Visit brewers.com/BCF to learn about ways you can join the team that goes to bat for those in need.
NOTE: This press release was submitted to Urban Milwaukee and was not written by an Urban Milwaukee writer. While it is believed to be reliable, Urban Milwaukee does not guarantee its accuracy or completeness.
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