We Energies and Molson Coors partner on new solar program

MILWAUKEE, March 5, 2024 — We Energies and Molson Coors Beverage Co. announced a partnership today that makes Molson Coors the first company to join the new Renewable Pathway Pilot Program, an initiative that transitions the legendary brewer’s operations in southeast Wisconsin to renewable electricity.

“This innovative program is another effort to ensure our customers have the affordable, reliable and clean energy they depend on,” said Scott Lauber, president of We Energies. “We raise a glass to this partnership and thank Molson Coors for its commitment to a more sustainable city and state.”

The Renewable Pathway program allows We Energies’ large business customers to subscribe to and purchase energy from a Wisconsin renewable energy project. Companies continue to pay the full share of their subscription while receiving clean energy credits that help them reach their environmental goals.

“At Molson Coors, we are working to create a world to celebrate and that includes reducing our greenhouse gas emissions,” said Rachel Schneider, Molson Coors’ vice president of sustainability and EHS. “Renewable energy is a key component of our plans, and the We Energies Renewable Pathway program is a great fit to help us get there.”

As part of the Renewable Pathway program, Molson Coors is subscribing to multiyear agreements for 27 megawatts (MW) from the recently completed Badger Hollow Solar Park in southwestern Wisconsin. The energy will offset the power used at the company’s State Street Brewery, Leinenkugel’s 10th Street Brewery, Watertown Hops Company, the Milwaukee corporate offices and additional smaller locations.

Molson Coors is committed to reducing greenhouse gas emissions and achieving net zero by at least 2050. Further information regarding progress related to climate and other sustainability goals is available here.

We Energies and its parent company, WEC Energy Group, are working to build a bright, sustainable future by investing in new renewable energy and retiring older, less efficient fossil-fueled generation. The companies plan to build and own 3,800 MW of renewable energy by 2028, reduce carbon emissions from generation by 80% by the end of 2030, and have a net-zero electric generation fleet by 2050.

About We Energies

We Energies serves more than 1.1 million electric customers and 1.1 million natural gas customers in Wisconsin. We Energies is the trade name of Wisconsin Electric Power Co. and Wisconsin Gas LLC, subsidiaries of WEC Energy Group Inc. (NYSE: WEC). Learn more about We Energies at we-energies.com and WEC Energy Group at wecenergygroup.com.

About Molson Coors Beverage Company

For more than two centuries, Molson Coors has brewed beverages that unite people for all life’s moments. From Coors Light, Miller Lite, Molson Canadian, Carling, Madrí Excepcional and Staropramen to Coors Banquet, Blue Moon Belgian White, Leinenkugel’s Summer Shandy, Vizzy Hard Seltzer, Topo Chico Hard Seltzer, Simply Spiked Lemonade, ZOA Energy, Blue Run Spirits, Creemore Springs and more, Molson Coors produces some of the most beloved and iconic brands ever made. While the company’s history is rooted in beer, Molson Coors offers a modern portfolio that expands beyond the beer aisle with energy drinks, bottled spirits, ready-to-drink cocktails, cider and more. To learn more about Molson Coors Beverage Company, visit molsoncoors.com.

NOTE: This press release was submitted to Urban Milwaukee and was not written by an Urban Milwaukee writer. It has not been verified for its accuracy or completeness.