The Water Council

Recent Articles

The Water Council & Marquette University Launch Joint Sustainability Summit
Three Winners Named for The Water Council’s Tech Challenge
Press Release

Three Winners Named for The Water Council’s Tech Challenge

Two winners are former accelerator participants

BREW 2.0 Post-Accelerator Opens for 2024 Applications
Press Release

BREW 2.0 Post-Accelerator Opens for 2024 Applications

Program offers valuable knowledge & connections to start-ups

Two International Companies Open Offices at Global Water Center
Press Release

Two International Companies Open Offices at Global Water Center

Canadian and French businesses choose Milwaukee for first U.S. location

Tech Challenge Seeks Solutions for Contaminants, Pipe Issues
Global Innovators Join The Water Council’s BREW 2.0 Program
Press Release

Global Innovators Join The Water Council’s BREW 2.0 Program

10 Startups from 5 Countries Comprise 2023 Cohort

TWC Adds Global Leaders to Board
Press Release

TWC Adds Global Leaders to Board

The Water Council is proud to announce three new members of its Board of Directors who will help the organization achieve its mission to solve global water challenges by driving freshwater innovation and advancing water stewardship.

U.S., Slovakian Companies Win The Water Council’s Tech Challenge
Press Release

U.S., Slovakian Companies Win The Water Council’s Tech Challenge

Innovations address water quality sensors and water hardness monitoring

TWC, KPMG Form Strategic Alliance to Promote Water Stewardship, ESG
Council of the Great Lakes Region and The Water Council Partner to Accelerate Water Innovation and Stewardship
Sloan Inaugurates The Water Council’s Water Stewardship Program, WAVE
Press Release

Sloan Inaugurates The Water Council’s Water Stewardship Program, WAVE

WAVE will help Sloan improve and credibly report water stewardship performance

Global Innovators Join The Water Council’s BREW 2.0
Press Release

Global Innovators Join The Water Council’s BREW 2.0

10 Startups from 7 Countries Comprise 2022 Cohort

WMEP/WSBC and The Water Council Commit to Strategic, Statewide Approach to Water Stewardship
STAR Water Becomes 1st BREW Company to Go Public
Press Release

STAR Water Becomes 1st BREW Company to Go Public

The Water Council’s Accelerator, Pilot Program Helped Company Develop

Three Winners for announced for The Water Council’s Tech Challenge
Press Release

Three Winners for announced for The Water Council’s Tech Challenge

Selections reflects growing global reach of The Water Council

The Water Council, SCS Global Services Partner on Water Stewardship
The Water Council Strategically Expands Board of Directors
Press Release

The Water Council Strategically Expands Board of Directors

Boston water tech CEO, Minneapolis sustainability expert, Milwaukee development commissioner added

Xylem Sanitaire operations relocating to Global Water Center
Press Release

Xylem Sanitaire operations relocating to Global Water Center

Occupying approximately 8,600 sq. ft. on the second floor, relocation from Brown Deer to Walker’s Point location supports firm’s innovation, R&D and talent recruitment efforts

The Water Council announces BREW 2.0 accelerator program participants
Press Release

The Water Council announces BREW 2.0 accelerator program participants

Twelve water tech startups invited to participate in virtual sales and scale program to accelerate market adoption success, capped by open Demo Day on Feb. 23

Fixed Earth Innovations wins Tech Challenge fall 2020 open innovation contest
Press Release

Fixed Earth Innovations wins Tech Challenge fall 2020 open innovation contest

Corporate program sponsors A. O. Smith, Badger Meter and Zurn Industries select PFAS-focused water technology startup as $10,000 winner from a field of 18 applications located in seven countries.

The Water Council today announces new BREW 2.0 post-accelerator program launch
Press Release

The Water Council today announces new BREW 2.0 post-accelerator program launch

BREW 2.0 (Business – Research – Entrepreneurship – in Water) virtual program now accepting applications from market-ready water tech startups through Nov. 29

The Water Council opens fall round of Tech Challenge competition
Press Release

The Water Council opens fall round of Tech Challenge competition

Corporate-sponsored open innovation contest seeks applicants with novel water quality sensing or remediating solutions

The Water Council Announces spring 2020 Tech Challenge winners
Press Release

The Water Council Announces spring 2020 Tech Challenge winners

Corporate sponsors A. O. Smith, Badger Meter and Zurn Industries award $25,000 to innovation winners from a field of 20 applications located in seven countries

The Water Council welcomes five new members to its board of directors
The Water Council and supporting sponsors announce third Tech Challenge competition
Press Release

The Water Council and supporting sponsors announce third Tech Challenge competition

Challenge creates faster R&D path for corporate teams and water technology innovators

Innovative water technologies awarded for second round of Tech Challenge
Press Release

Innovative water technologies awarded for second round of Tech Challenge

A. O. Smith Corporation, Badger Meter and Zurn Industries select two outstanding water technology innovations among 22 applications from nine countries

In partnership with The Water Council, Neroli and Aveda Institutes announce Future Water Leaders Fund winners
Press Release

In partnership with The Water Council, Neroli and Aveda Institutes announce Future Water Leaders Fund winners

The selected winners will be awarded funds at an upcoming Water Council Membership Meeting.

Miltrim Farms Inc. becomes first farm in North America to achieve water stewardship certification
Press Release

Miltrim Farms Inc. becomes first farm in North America to achieve water stewardship certification

Additional farms being recruited to participate in Clear Water Farms program

The Water Council now accepting applications for fifth round of Pilot Program
Press Release

The Water Council now accepting applications for fifth round of Pilot Program

The program connects water-related businesses with potential sites and funding to further validate and commercialize technologies.

The Water Council Announces Kickoff of Second Tech Challenge Competition
Press Release

The Water Council Announces Kickoff of Second Tech Challenge Competition

Competition seeks innovative ideas for sensors and artificial intelligence processes

Wisconsin dairy producers address water challenges through implementation of globally recognized water stewardship framework
Press Release

Wisconsin dairy producers address water challenges through implementation of globally recognized water stewardship framework

Agriculture is often identified as a significant contributor to compromised water quality, not only in Wisconsin, but globally.

The Water Council Announces Third ‘Water Warrior of the Year Award’ Winner
Press Release

The Water Council Announces Third ‘Water Warrior of the Year Award’ Winner

Executive Director of Milwaukee Metropolitan Sewerage District is recognized for his support of STEAM education.

The Water Council’s BREW Accelerator winners pitch ideas to corporate and community partners
Press Release

The Water Council’s BREW Accelerator winners pitch ideas to corporate and community partners

This event was not only an opportunity for these companies to pitch their technologies, but also continue to build their mentorship support and, more importantly, to expand their network with potential investors.

The Water Council Receives Leadership Award for Water Technology Innovation
Press Release

The Water Council Receives Leadership Award for Water Technology Innovation

Great Lakes Protection Fund Lauds Pioneering Efforts to Improve Water Quality

Winners announced for The Water Council’s first Tech Challenge round
Press Release

Winners announced for The Water Council’s first Tech Challenge round

The Tech Challenge is designed to identify cutting-edge freshwater technologies and ideas with a high potential for commercialization from anyone, anywhere.

New startups selected to participate in BREW accelerator programs
Press Release

New startups selected to participate in BREW accelerator programs

The BREW is the world’s leading freshwater seed accelerator with a focus on innovative startups that address global water challenges.

The Water Council commends Wisconsin’s Elected Leaders for placing a priority on Clean Water
Press Release

The Water Council commends Wisconsin’s Elected Leaders for placing a priority on Clean Water

Water is perhaps our state’s greatest natural resource and a critical input for businesses in some of our leading sectors like food and beverage and pulp and paper manufacturing.

The Water Council Launches New Competition for Water Technology Innovators
Press Release

The Water Council Launches New Competition for Water Technology Innovators

Global companies A. O. Smith Corporation, Badger Meter and Zurn Industries sponsor first round of the Tech Challenge Initiative

Tech Challenge to connect innovative water solutions with industry needs
Press Release

Tech Challenge to connect innovative water solutions with industry needs

New initiative of The Water Council helps water technology companies and large water users find new ideas, talent and investment opportunities

Water Technology Cluster is a model for successful industry cluster initiatives nationwide, according to new Brookings report
Press Release

Water Technology Cluster is a model for successful industry cluster initiatives nationwide, according to new Brookings report

The Water Council is cited as a successful model and national case study.

The Water Council Announces 2018 Pilot Program Winners
Press Release

The Water Council Announces 2018 Pilot Program Winners

Four companies in Wisconsin recognized for innovative water solutions

The Water Council Expands Global Reach
Press Release

The Water Council Expands Global Reach

New European office solidifies the organization’s commitment to an increased level of engagement throughout the continent

Three New Members Join The Water Council Board of Directors
Press Release

Three New Members Join The Water Council Board of Directors

The new board members were elected at the fourth quarter board meeting held on December 8, 2017..

The Water Council Supports the Wisconsin WINS Act
Press Release

The Water Council Supports the Wisconsin WINS Act

The Wisconsin WINS Act will help transform economic growth in communities across Wisconsin.

SofTap Water Announces Breakthrough Water Softening Technology
Press Release

SofTap Water Announces Breakthrough Water Softening Technology

Millions of years of Mother Nature's hard work come together in Surface Accelerated Crystallization (SACr) Technology

Milwaukee Welcomes First Coworking Community for Water Industry
Press Release

Milwaukee Welcomes First Coworking Community for Water Industry

The Oasis is a reformat of approximately 4,000 square feet of each the second and third floors of the Global Water Center.

NASA’s Glenn Research Center and The Water Council Partner to Help Manufacturers Solve Water Challenges
Press Release

NASA’s Glenn Research Center and The Water Council Partner to Help Manufacturers Solve Water Challenges

Up to four U.S. owned businesses will be selected to participate in the event that will be held in the spring of 2018.

Funding Available for Water-Related Pilot and Demonstration Sites
Press Release

Funding Available for Water-Related Pilot and Demonstration Sites

Now accepting applications to bring working prototypes to pilot sites in Wisconsin to advance water innovation

New startups participate in water accelerator
Press Release

New startups participate in water accelerator

The Water Council welcomes next round of entrepreneurs and graduates class of 2017

MillerCoors Milwaukee Brewery Further Commits to Corporate Water Conservation Efforts by Partnering with the Alliance for Water Stewardship
Press Release

MillerCoors Milwaukee Brewery Further Commits to Corporate Water Conservation Efforts by Partnering with the Alliance for Water Stewardship

MillerCoors has achieved a water-to-beer ratio of 3.20:1.0 which is nearly a 10% reduction in just three years.

New Chief Technology Officer Joins The Water Council
Press Release

New Chief Technology Officer Joins The Water Council

UW-Milwaukee and The Water Council Partner to Further Innovation and Commercialization in Water

The Water Council Receives Excellence in Economic Development Award from the International Economic Development Council
Press Release

The Water Council Receives Excellence in Economic Development Award from the International Economic Development Council

IEDC's Excellence in Economic Development Awards recognize the world’s best economic development programs.

New Round of Accelerator Winners Announced at Water Summit 2016
Press Release

New Round of Accelerator Winners Announced at Water Summit 2016

The BREW Accelerator, launched in 2013, unleashes water innovation by funding water technology startups with commercialization potential, with the goal of launching each portfolio within 24 months.

Global Economic Development Leadership Honor Awarded to The Water Council
Press Release

Global Economic Development Leadership Honor Awarded to The Water Council

CoreNet Global’s Economic Development Leadership award celebrates the successful implementation of innovative, economically promising projects in a community or region.

Competition Announces Two Winners to Advance New, Clean Water Technologies
Press Release

Competition Announces Two Winners to Advance New, Clean Water Technologies

Pilot Deployment Program selects two winners to move water technology working prototypes, to real world pilot sites

Author & <i>Fast Company</i> Contributor Charles Fishman Joins Milwaukee’s 9th Annual Water Summit
Press Release

Author & Fast Company Contributor Charles Fishman Joins Milwaukee’s 9th Annual Water Summit

In the last four years, Charles Fishman has become one of the most forceful, challenging and inspiring public voices on water issues.

National Competition Selects Three Winners to Advance Water Entrepreneurship, Resiliency and Sustainability
Press Release

National Competition Selects Three Winners to Advance Water Entrepreneurship, Resiliency and Sustainability

“Pow! emPowering Opportunities in Water” selects three US-based companies to fast-track water-related innovation.

The Water Council Applauds White House for $300 Million Proposal for Water Innovation
Press Release

The Water Council Applauds White House for $300 Million Proposal for Water Innovation

Budget proposal directs $300 million towards the development of new solutions that will help address our nation’s challenges with respect to water quality and quantity issues.

The Water Council, University of Wisconsin-Milwaukee Participate in White House Roundtable on Water Innovation
Press Release

The Water Council, University of Wisconsin-Milwaukee Participate in White House Roundtable on Water Innovation

The Roundtable aimed to challenge stakeholders to increase innovation and investments in water technologies.

National Award of Excellence Presented to The Water Council for Advancing Regional Competitiveness
Press Release

National Award of Excellence Presented to The Water Council for Advancing Regional Competitiveness

The Water Council was named the winner of SSTI’s 2015 Excellence in TBED award for ‘Improving Competitiveness of Existing Industries.’

Water Council Hires Matt Howard as New Director of Alliance for Water Stewardship, North America
Press Release

Water Council Hires Matt Howard as New Director of Alliance for Water Stewardship, North America

Matt Howard, who has served the City of Milwaukee as the Sustainability Director for the last five years, will begin working for The Water Council on June 8.