The Corridor
Press Release

The 30th Street Industrial Corridor Corporation appoints Cheryl Blue as its new Executive Director

The Corridor is a 25 year old nonprofit organization that works to restore and maintain the economic vitality of Milwaukee’s industrial corridor.

By - Dec 22nd, 2016 02:09 pm
Cheryl Blue. Photo courtesy of The Corridor.

Cheryl Blue. Photo courtesy of The Corridor.

Milwaukee, WI – Ted Matkom, of Gorman & Company, Inc. and the President of the Board for The 30th Street Industrial Corridor Corporation (“The Corridor) has announced that Cheryl Blue has been promoted to be the Executive Director of the organization and BID #37. Cheryl joined The Corridor in 2015 as its Development Manager, and has served as Interim Executive Director since July of 2016. “Cheryl’s experience as a resident and an organizer within the neighborhoods surrounding The Corridor will act as a real force to enable the businesses and residents to act together to add real value to The Corridor,” said Matkom.

Cheryl Blue was born and raised on Milwaukee’s Northside, and is a graduate of North Division High School and the University of Wisconsin-Whitewater. She attended graduate school in Philadelphia, Pennsylvania, and has worked in the nonprofit sector in Milwaukee and Philadelphia for many years. Her experience includes direct service, program management, grant writing, community engagement, and the administration of several projects that require a great degree of coordination across many partners and sectors. Since returning to Milwaukee in 2010, she has worked on projects engaging entities such as City government, Milwaukee Public Schools, community organizations, artists, residents, youth, the Milwaukee Police Department, philanthropic foundations and local businesses.

Beth Sahagian-Allsop, President of the Board for BID #37 and owner of Vanguard Sculpture Services says, “We are very excited about what Cheryl Blue is bringing to the area. She has a fearless and positive attitude as she continues to remind those around her that ‘we all in this together’, especially when it comes to engaging businesses with the residents. The inclusive nature of her narrative is what we believe will make the 30th Street Corridor a great place to live and do business.”

The Corridor is a 25 year old nonprofit organization that works to restore and maintain the economic vitality of Milwaukee’s industrial corridor, and to stimulate economic growth in the community. The Corridor works to retain businesses and foster expansion in the area, resulting in business development and the creation of jobs with family sustaining wages. Our area of focus is in a particularly challenging area of Milwaukee, where poverty and unemployment are much higher than the city average.

“The 30th Street Industrial Corridor was once home to some of the most successful industrial and manufacturing businesses in the country, and the surrounding neighborhoods were populated with African Americans that held the highest standard of living for African Americans in America in 1960. It is time that we work to restore this great legacy, and we can only do it together,” says Blue.

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