Press Release
Press Release

Independent and Progressive Voices to Return to Wisconsin Radio Airwaves Feb 1

"This is not simply a business deal, my mission is to offer Milwaukee and Wisconsin a new voice and change our political dialogue," says Michael Crute.

By - Jan 27th, 2017 08:52 am
On Air. Photo by Thomas Wanhoff.

On Air. Photo by Thomas Wanhoff.

Michael Crute, co-host of the nationally syndicated, Wisconsin-based, Devil’s Advocates Radio Show, announces the acquisition of WRRD 1510 AM Milwaukee/Waukesha. Crute and current licensee, Good Karma Brands, have agreed to terms of sale, with an operating agreement permitting the immediate format change while application for licensing transfer is processed by the FCC. The station has a strong, clear 25,000 watt daytime signal which covers the entire Milwaukee metro and travels West as far as Madison. WRRD 1510 AM will simulcast to livestream and provide a 24 hour, seven day a week format effective February 1, 2017.

“This is not simply a business deal, my mission is to offer Milwaukee and Wisconsin a new voice and change our political dialogue. Our state and our nation need more fact-based political conversations, more speaking truth to power, more inclusive voices, and less partisan rhetoric,” Crute says. “Wisconsin needs a dynamic, commercial alternative to the right and far-right voices that peddle propaganda and alternative facts”

The Devil’s Advocates Radio Show, featuring Crute and Dominic Salvia, will anchor afternoon drive. The Devil’s will return to their show’s successful formula of leading Wisconsin politics at 2 pm weekdays, before welcoming their national audience 3-5, and replaying the Wisconsin guests and headlines 5-6 pm.

The Bill Press Show, the Stephanie Miller Show, the Thom Hartman Show, and Free Talk Live will join the Devil’s Advocates in providing a live daily weekday line-up between 6 am and 9 pm CT. Westwood One will provide National news, daily features like Dr. Sanjay Gupta, and weekend national programming like Meet The Press. WRRD 1510 AM will welcome Milwaukee’s own Earl Ingram Show back to the Wisconsin airwaves Saturdays 12-3 pm.

“This is not about me. This didn’t happen without monetary and banking partnerships, a fair seller, sponsors taking a leap of faith, support from my family, my radio partner and syndication partners, and most importantly the good people of Wisconsin that have embraced the Devil’s Advocates and our sponsors. We look forward to bringing the best local and National hosts, offering diverse voices on the New WRRD News/Talk 1510 AM line-up,” Crute says.

NOTE: This press release was submitted to Urban Milwaukee and was not written by an Urban Milwaukee writer. It has not been verified for its accuracy or completeness.

Mentioned in This Press Release

5 thoughts on “Independent and Progressive Voices to Return to Wisconsin Radio Airwaves Feb 1”

  1. Edward Susterich says:

    Finallyl– An alternative to all the extreme right-wing conservative propaganda ministry that dominates AM radio.
    Listen and support!

  2. Jason says:

    I wish you well in the private sector. Good luck, competing with the progressive preference government sector radio.

  3. Vincent Hanna says:

    I tried Air America back in 2006. Wasn’t impressed. Reminded me too much of right-wing talk radio, which is vile poison for simple minds. Just as bombastic and one-sided and interested more in shouting than discussion.

  4. Thomas says:

    Vincent,

    Could you have dismissed Air America too easily in 2006? Remember, if you will, that it was widely considered unpatriotic in 2006 to criticize George W. Bush – even as his administration was driving our country into the ditch now commonly called THE GREAT RECESSION. Some Air America broadcasters sounded strident and some sounded defensive in 2006, but that was then. Now we may need some strident defense.

    If my memory serves me well, I recall some actual scholar’s lectures during the brief time Air America was available on my radio. I recall hearing in depth analysis from the likes of Naom Chomsky and other progressive luminaries. If both of us tune in to 1510 am in February, maybe one or both of us could hear something new.

  5. Vincent Hanna says:

    Sure that’s possible, and I didn’t listen all day, every day. But I found Randi Rhodes pretty unpleasant and remember thinking that the hosts I heard employed many of the same tactics as right-wing radio hosts, and that’s just not for me. I’d rather listen to NPR.

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