Building Info

The 401
  • Address:
    401 W. Michigan St.
  • Taxkey:
  • Architect:
    Brust-Zimmerman, Inc.
  • Status:
  • Assessment:
    $5,633,000 (2014)
  • Year Built:
  • Size:
    236,218 sq-ft

The Buckler is an apartment building in Westown. It opened in 2016. The building was most recently home to the Wisconsin headquarters of Blue Cross Blue Shield insurance. Blue Cross Blue Shield vacated the building for Summit Place in West Allis in 2006.

The estimated cost of the project is $30.6 million. The project is being developed by Phoenix Development Partners and CA Ventures. Upon completion the project will have 207 apartments.

The parcel also includes a surface parking lot immediately west of the building along W. Michigan St. and N. 5th St.

Prior to renovation work beginning in 2014, the building had been vacant since 2006.

The original building architect was Brust-Zimmerman, Inc.

The project has been formerly referred to as The 401 and 401 W. Michigan St.

A floor was added to the top of the building as part of the conversion.

Learn More

Photos

Show All

Content referencing The Buckler

Buckler Amenities Earn Top Honors
Press Release

Buckler Amenities Earn Top Honors

Half-court basketball court, 24-hour concierge, pet spa, fitness center, innovative gathering spaces, social media community and more earn BOMA/AOMA TOBY Award for “Outstanding Community Amenities”

Eyes on Milwaukee: Apartment Hunting in Milwaukee
Eyes on Milwaukee

Apartment Hunting in Milwaukee

A close-up look at eight new apartment buildings in Milwaukee.

Eyes on Milwaukee: Designing a New Grand Avenue
Eyes on Milwaukee

Designing a New Grand Avenue

Downtown mall's new owners select design & management team that hints at its future.

Eyes on Milwaukee: Inside The Buckler Apartments
Eyes on Milwaukee

Inside The Buckler Apartments

11 stories, 207 units and countless styles, shapes and price points for apartments.

Murphy’s Law: Great News for Grand Avenue Mall
Murphy’s Law

Great News for Grand Avenue Mall

A smart new team of local owners is poised to revive the mall and W. Wisconsin Ave.

Chris Worrell: A People on the Move spotlight
Citation

Chris Worrell: A People on the Move spotlight

Friday Photos: The Buckler?
Friday Photos

The Buckler?

From empty office building to apartment building, the conversion is nearly complete.

Posner Building transformed into MKE Lofts Downtown with $23.5 million development
Plats and Parcels: 1,449 New Apartments Coming
Plats and Parcels

1,449 New Apartments Coming

And more are on the way, all within a two-mile radius of City Hall.

Developer follows downtown growth west
Citation

Developer follows downtown growth west

Murphy’s Law: Why Businesses Are Moving To The City
Murphy’s Law

Why Businesses Are Moving To The City

Many are moving from suburbs to Downtown and Walker's Point, seeking younger workers.

Plenty of Horne: Sculpture Disappears from Downtown
Plenty of Horne

Sculpture Disappears from Downtown

The 36-foot-high, $200,000 work was installed by Blue Cross in 1978; new owner of property won't reply to calls, artist has no idea what happened to sculpture.

Friday Photos: 700 Lofts Takes Shape in Westown
Friday Photos

700 Lofts Takes Shape in Westown

49 new apartments are slated to open in June 2015 on the west side of Downtown.

Posner Building will have some moderate-income apartments
Citation

Posner Building will have some moderate-income apartments

Downtown Posner Building to become apartments
Citation

Downtown Posner Building to become apartments