New Bay View Project Takes Its Place

A new apartment building on Bay View‘s main street has taken its final shape in recent weeks.

BV+ (pronounced “Bay View Addition”), an 18-unit, two-story apartment building from developer Scott Genke, is being constructed on a formerly vacant lot at 2557-2565 S. Kinnickinnic Ave.

For much of 2020 it appeared awkwardly set back from the south side main street, but the wood-framed eastern portion of the building was recently constructed bringing it in line with its neighbors.

The project will complement the existing Bay View Building, 2569-2573 S. Kinnickinnic Ave., located immediately south. Genke’s SG Property Development + Management is redeveloping that building as well, with four apartments on the upper floor and a new space for Honeypie, a breakfast-focused restaurant, on the building’s first floor. A patio will occupy the space between the two buildings.

SG Property Development is leading the design of the BV+ building, with Joel Agacki of Striegel-Agacki Studio serving as the architect of record. Geoff’s Construction is leading the general contracting on the project.

The exterior of the building looks decidedly different than the nearby King Building that SG redeveloped in 2016 into a similar mixed-use format known as the King Lofts, but the massing follows the same principles. That building has 14 apartments, including live-work units, and two street-facing commercial spaces.

The BV+ building will consist of 15 studio apartments, two one-bedroom units and a live-work unit. “Rent will start at $995 and the building will be energy efficient,” said Genke via email in February 2020. Eighteen indoor parking spaces will be included, as well as one outdoor space. Approximately 1,200 square feet of commercial space will be included on the building’s first floor.

Genke first proposed the new building in 2018.

The developer owns a number of other properties in Milwaukee including a two-story mixed-use building at 2870 S. Kinnickinnic Ave. that is now home to a new midcentury-focused resale shop. Across S. Fulton St. his firm owns the 0.7-acre site at 2860 S. Kinnickinnic Ave. where he intends to build an apartment building.

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