Summerfest and Generac Power Systems Partner to Offer Fans the Opportunity to “Power Up with Purpose” and Gain Front Row Access While Supporting Veterans Community Project

MILWAUKEE, WI (April 22, 2024) – Summerfest presented by American Family Insurance and Generac Power Systems today unveiled details of the “Power Up with Purpose” program, which allows fans the opportunity to gain front row, pit access to Generac Power Stage headliners during the festival, while supporting Veterans Community Project in Milwaukee, WI. Due to popular demand, the program is back for its second year.

Starting April 22, 2024, at 8:00 a.m., fans can purchase “Power Up with Purpose” access passes at www.generac.com/powerup. Each pass will include festival admission for one person to Summerfest and access to the front row pit area of the Generac Power Stage on the selected evening. Below is a listing of headliners and pricing:

“At Generac, we work closely with local organizations to make a meaningful impact and power possibilities in the communities where our employees live and work,” said Tami Garrison, senior director social responsibility at Generac. “We consider it an honor to work with non-profits like the Veterans Community Project to provide supported resources for those that have served our country.”

All money raised will benefit Veterans Community Project (VCP), a nationally recognized nonprofit organization dedicated to ending Veteran homelessness. Founded by combat Veterans in Kansas City, Missouri, VCP provides transitional tiny home villages with critical support services that assist Veterans in resolving immediate crises and move towards permanent stability. Believing in the sacred promise of “leave no one behind,” VCP serves all Veterans, regardless of discharge status, length, or type of service.

The funds raised will help to cover the construction costs of a tiny home, which will provide shelter and care to local Veterans at the new Veteran’s Community Project. Located on the city’s northwest side, this new specialized village will feature 40 tiny homes and a Village Center with on-site, wraparound support services designed to equip Veterans experiencing homelessness with the tools needed to return to a stable, prosperous, independent life.

For further information, http://www.veteranscommunityproject.org/milwaukee.

About Summerfest presented by American Family Insurance

Summerfest presented by American Family Insurance is one of the most iconic celebrations of music in America, hosting the industry’s biggest acts for an unforgettable live music experience.  Since its inception in 1968, Summerfest continues to distinguish itself as a premier national music festival and has developed an unrivaled reputation, consistently featuring hundreds of performances across 12 stages, throughout the 75-acre festival grounds along Lake Michigan. Summerfest 2024 will take place over three weekends – June 20-22, June 27-29, and July 4-6.  For the latest information, visit Summerfest.com, or Facebook, X, Instagram and TikTok: @Summerfest.

Milwaukee World Festival, Inc., producer of Summerfest, continues to fulfill its nonprofit mission of bringing the community together and providing a showcase for performing arts, activities, and recreation to the public, through music and special events.

About Generac
Generac Power Systems (NYSE: GNRC) is a leading energy technology company that provides backup and prime power products and energy storage systems for home and business applications, as well as energy monitoring and management devices and services, along with other products. Founded in 1959, Generac introduced the first affordable backup generator and later created the category of automatic home standby generator. The company has continued to expand its energy technology offerings in its mission to lead the evolution to more resilient, efficient, and sustainable energy solutions.

NOTE: This press release was submitted to Urban Milwaukee and was not written by an Urban Milwaukee writer. While it is believed to be reliable, Urban Milwaukee does not guarantee its accuracy or completeness.