Milwaukee Bucks Partner with Switzerland-based Yesim as Exclusive Travel eSIM Provider

MILWAUKEE (Oct. 2, 2025) – The Milwaukee Bucks have launched a partnership with Yesim, a premier Switzerland-based international eSIM service, as the team’s exclusive travel eSIM provider. The Bucks are the first NBA team to partner with a global connectivity eSIM company, and the agreement marks Yesim’s first major partnership of any kind.

Beginning with the 2025-26 season, Yesim will have branding featured on the LED ribbon inside Fiserv Forum, in addition to digital integration across Bucks emails, branded social media content and fan sweepstakes. Bucks season ticket members will receive Yesim discounts, helping more fans discover the convenience of seamless global connectivity.

“The Bucks are proud to increase the team’s international presence and lead the breakthrough into a new partnership category,” said Matt Pazaras, Bucks Chief Business Development and Strategy Officer. “Yesim’s ability to provide coverage in more than 200 destinations globally will be a great tool for our global scouting team and traveling staff.”

Unique in its approach, Yesim establishes partnerships with local providers globally, allowing it to offer more cost-effective data packs. Headquartered in Switzerland, Yesim combines global coverage with added features such as virtual phone numbers, giving users extra privacy and convenience without sharing personal numbers. Adding an additional layer of security for its users, Yesim incorporates VPN technology into its eSIMs on iOS devices. The process to activate a Yesim global connectivity eSIM is facilitated by a user-friendly app that aids in easy download and activation. The option to activate Yesim’s eSIM prior to traveling ensures that users can enjoy immediate internet access upon arrival at their destination.

“I’m truly excited to tip off our partnership with a championship-level organization,” said Dmitri Verbovski, Founder and CEO of Yesim. “This collaboration goes beyond sponsorship – it reflects our shared belief in innovation, integrity and the trust that brings people together across borders. At Yesim, we see connectivity as a fundamental need, empowering people to stay close by communicating and sharing meaningful moments regardless of distance. We’re proud to support a team that inspires millions across the world, and we look forward to a successful journey together.”

About Yesim
Founded in 2019 and headquartered in Geneva, Switzerland, Yesim is a pioneering provider of global eSIM connectivity and travel-tech innovations. With coverage in more than 200 destinations, Yesim empowers individuals and businesses to stay connected without physical SIM cards, offering wireless mobile internet with flexible data plans, virtual numbers and a secure self-service platform. The company’s mission is to make secure, seamless connectivity accessible to everyone, whether at home or abroad. Yesim serves millions of users globally, helping them stay connected to enjoy life’s meaningful moments. For more information, visit https://yesim.app/. For media inquiries, please contact the Yesim press office at marketing@yesim.app.

NOTE: This press release was submitted to Urban Milwaukee and was not written by an Urban Milwaukee writer. While it is believed to be reliable, Urban Milwaukee does not guarantee its accuracy or completeness.