County Executive Chris Abele
Press Release

County Executive Chris Abele Announces “Bear Garden” Coming to Milwaukee County Zoo

New Public-Private Concessions Partnership Will Expand on County’s Successful Beer Gardens, Bring Additional Revenue to the Zoo, and Feature Local Vendors

By - May 10th, 2017 12:08 pm

MILWAUKEE – Milwaukee County Executive Chris Abele today announced plans to bring a “Bear Garden” to the Milwaukee County Zoo as part of a new public-private concessions partnership that will increase revenues for the Zoo, add new full-time jobs, and feature local culinary vendors. The opening of the “Bear Garden” will coincide with the opening of the new Zoo entrance, and should occur later this fall.

But Zoo visitors won’t have to wait until the fall for a taste of something new at the Zoo. Beginning Memorial Day weekend, the Milwaukee County Zoo will provide concessions, merchandising, and catering services with Service Systems Associates (SSA), the premiere service-provider for public and private cultural attractions for more than 40 years. SSA partners with more than 35 other zoos, aquariums, conservancies and museums throughout the country, including the Denver, Minnesota, Cincinnati, San Francisco, Pittsburgh, Honolulu, Nashville, and Detroit Zoos; the St. Louis Science Center; and the National Center for Civil & Human Rights.

As part of the new partnership, SSA will also provide $3 million for capital investments, including major renovations and upgrades to the Zoo’s existing restaurants and gift shops. And because County Executive Abele and Zoo Director Charles Wikenhauser want to ensure continuity and consistency, as part of the agreement, SSA will retain and hire all current Milwaukee County Zoo employees working in concessions and merchandising. Moving forward SSA will hire additional full-time staff, including a dedicated Executive Chef for the first time in Zoo history, with an emphasis on recruiting high-quality talent through the County’s existing workforce development efforts, like the successful UpLift MKE program.

“Our public-private partnerships in the County’s successful beer gardens have been a huge win, serving up top-notch local food and beverages and bringing more than one million dollars back into our Parks,” said County Executive Chris Abele. “I’m thrilled we are bringing this same approach to the Milwaukee County Zoo through our new partnership with Service Systems Associates. This is truly a ‘win-win’ situation for Zoo visitors, the Zoo, and Milwaukee County. Guests will benefit from a wider variety of food choices and merchandise selections, offered at competitive and affordable price points. Most importantly, SSA aligns with the Zoo’s mission of conservation and will be a key supporter in achieving our overall vision and goals.”

Highlights of the Zoo / SSA partnership:

  • SSA guarantees commissions to the Zoo based on annual attendance, and projects future growth in subsequent years.
  • With a larger staff to draw from and a dedicated Executive Chef for the first time in the Zoo’s history, patrons benefit from an enhanced visitor experience; enjoying high quality products in concessions, catering and merchandise.
  • SSA will hire additional full-time staff, creating local job growth and strengthening the Zoo’s economic impact to the community.
  • SSA utilizes local suppliers for food service offerings, drawing upon Milwaukee’s rich culinary heritage, and when appropriate will use sustainable, environmentally- and ecologically-friendly options for both concessions and retail.
  • SSA will serve as one of 25 approved caterers available for both internal and external events held at the Zoo.

“We’re extremely excited about this partnership, and what it will mean for the Zoo and our visitors,” said Milwaukee County Zoo Director Charles Wikenhauser.  “As a premier provider of food service and gift shop operations in zoos and aquariums across North America, SSA will elevate the Zoo’s menus both in quality and variety. The fact that SSA will seek out local partners to provide products to enhance their offerings is quite significant. SSA is a very conservation-minded organization, with guiding principles in its sourcing and purchasing of gift shop merchandise.”

Mentioned in This Press Release

Recent Press Releases by County Executive Chris Abele

County Executive Abele Takes Action to Reverse County Board’s Cuts to Homeless Shelter Funding

Abele Again Calls on Board to Reverse $15.7 Million Budget Cut

With sub-zero temperatures on the way, Milwaukee County helps keep homes warm with Energy Assistance

Eligible homeowners and renters use Energy Assistance to save on energy costs

Milwaukee County Behavioral Health Division’s Nurse Recruitment Campaign receives international award

Campaign challenges nurses who “have what it takes” to apply to be mental health nurses

One thought on “County Executive Chris Abele Announces “Bear Garden” Coming to Milwaukee County Zoo”

  1. Christina Zawadiwsky says:

    Sounds great! And I can’t wait to see the Bear Garden too! I heard Chris Abele speak at St. John’s on the Lake recently and know that he is fully supportive of our park system, and of our transit system, too.

Leave a Reply

Your email address will not be published. Required fields are marked *