Jeramey Jannene
Eyes on Milwaukee

Harbor District Developer Seeks New Tenants

Six-building campus along KK River formerly used by fire damage repair company now part of Harbor District renaissance.

By - Mar 17th, 2021 04:13 pm
1966 S. 4th St. Photo by Jeramey Jannene.

1966 S. 4th St. Photo by Jeramey Jannene.

The Druml Company is moving to secure new tenants for its Harbor District property at the south end of Walker’s Point.

The six-building campus, highly visible from Interstate 43/94, runs along the east side of S. 4th St. from W. Burnham St. to W. Becher St.

It was the long-time home of Paul Davis Restoration, but the fire and water damage repair company relocated to a new building in Pewaukee in the past year.

Now the company’s former owner, Daniel Druml, is finding new uses for his riverfront properties.

To support his effort, the city took the unusual step of approving a master sign plan for the multi-property campus.

“We want to avoid the administrative barriers of them having to go to [the Board of Zoning Appeals] or [City Plan Commission] for each sign,” said Sam Leichtling, Department of City Development planning manager, when the Zoning, Neighborhoods & Development Committee reviewed the proposal on February 15th. The Common Council unanimously approved the plan.

The sign plan grants specific locations and styles for the signs, with city staff able to approve the signs. Without the plan, signs in certain zoning districts must be approved legislatively, requiring more time.

“What we are proposing does not exceed and will not exceed what was already on the property,” said Stephanie Pike of Fastsigns.

“We have ensured that the signs are of a similar quality and size of those that have been at the site for a long time,” said Leichtling.

Children’s clothing company Florence Eiseman and Maid Brigade cleaning service were already tenants of the complex. New tenants include Forward Space, an office furniture store, Swat Group Inc., a radon mitigation firm and Perfection Property Restoration.

The properties include 1930 S. 4th St., 1966 S. 4th St., 2000 S. 4th St. The properties, across the river from the $100 million River One development, include a mix of one-story industrial and office buildings. City records indicate the structures were built in phases from 1973 to 2012.

Any changes to the two billboards on the site would require separate approval.

The property is within the Harbor District riverwalk zoning overlay district, and any future development on the 50 feet of the property along the Kinnickinnic River would need to include accommodation for the riverwalk design, including signage. Leichtling said the sign plan calls for that, and accommodates wayfinding signage to guide users to the riverwalk should it be built.

Prior to Paul Davis’s tenancy, the site was used as a lumber yard and foundry.

Druml, through affiliated firms, owns a number of other Milwaukee properties. He owns another riverfront property, a four-story building at 2156 S. 4th St. just a block south of the former Paul Davis site. And Druml acquired a five-story office building at 789 N. Water St. in September for $6.25 million.

To accommodate the new Milwaukee Public Museum, Druml recently sold the property at 1310-1312 N. 6th St. for $2.5 million. He still owns a large swath of land to the west.

With the exception of a small portion of the Hillside Terrace housing complex that is located south of W. Vliet St., Druml owns eight properties that fill the two blocks bounded by W. Vliet St., W. McKinley Ave., N. 6th St. and N. 8th St. An affiliate linked to his Wauwatosa office also owns the two-story commercial building at 9201-9217 W. Center St.


If you think stories like this are important, become a member of Urban Milwaukee and help support real, independent journalism. Plus you get some cool added benefits, all detailed here.

Related Legislation: File 201142

Leave a Reply

You must be an Urban Milwaukee member to leave a comment. Membership, which includes a host of perks, including an ad-free website, tickets to marquee events like Summerfest, the Wisconsin State Fair and the Florentine Opera, a better photo browser and access to members-only, behind-the-scenes tours, starts at $9/month. Learn more.

Join now and cancel anytime.

If you are an existing member, sign-in to leave a comment.

Have questions? Need to report an error? Contact Us