Wisconsin Technical College System earns strong public support in latest statewide survey

MADISON – A new statewide survey shows growing confidence in the Wisconsin Technical College System (WTCS), with two-thirds of Wisconsin residents holding a favorable opinion of the System and its colleges. The findings underscore WTCS’s critical role in providing affordable, high-quality education that meets the needs of students and employers across the state. Key highlights from the survey include:

• 66% of Wisconsin residents have a favorable opinion of WTCS, up from 52% in 2022.
• 76% believe the state benefits from the education technical colleges provide, an increase from 71% in 2022.
• 78% agree that higher education is a significant investment, and students and families must consider long-term costs when choosing a college.
• 76% agree not all students benefit from a four-year college education, up from 71% in 2022.
• 64% see technical colleges as a strong option for students planning to transfer to a four-year public college or university, up from 60% in 2022.

WTCS colleges also lead in favorability compared to other higher education options and earned the highest Net Promoter Score (NPS) among institutions surveyed, at +30 – more than double the 2022 score. “Wisconsin residents clearly recognize the value technical colleges bring to individuals, communities and the state’s economy,” said WTCS System President Layla Merrifield. “Our colleges provide affordable, flexible pathways to careers and further education, and these survey results affirm that we are meeting the needs of students and employers alike.” The survey highlights affordability, transfer opportunities and strong recommendations from others as key drivers of WTCS’s positive reputation. Residents overwhelmingly associate technical colleges with real-world value, job outcomes and affordability. “As we look ahead, WTCS remains committed to expanding access, strengthening partnerships with employers and ensuring every student has the opportunity to succeed,” said Merrifield. “Together, we will continue to build a workforce that powers Wisconsin’s future.”

About WTCS: The Wisconsin Technical College System (WTCS) is Wisconsin’s largest higher education system, with 16 colleges offering more than 500 programs awarding two-year associate degrees, one- and two-year technical diplomas, short-term technical diplomas and certificates, education for registered apprenticeship students and adult education programs. In addition, the System is the major provider of customized instruction and consultation for Wisconsin employers. More than 293,000 individuals access the technical colleges each year.

NOTE: This press release was submitted to Urban Milwaukee and was not written by an Urban Milwaukee writer. While it is believed to be reliable, Urban Milwaukee does not guarantee its accuracy or completeness.