Starr Butler Named Vice President of Booking and Events for Fiserv Forum
MILWAUKEE (March 19, 2021) – Starr Butler has been named Vice President of Booking and Events for Fiserv Forum. In her role, Butler is responsible for all bookings for concerts, shows and events at Fiserv Forum and within the surrounding Deer District.
“Starr brings exceptional experience and success in the booking industry to Fiserv Forum,” said Milwaukee Bucks and Fiserv Forum President Peter Feigin. “She will drive a wide-array of outstanding programming and entertainment to the arena and continue to grow Fiserv Forum’s reputation as a must-stop venue for the world’s best performers. We welcome Starr to Milwaukee.”
Butler, a New York City native, comes to Milwaukee after four years as Director of Booking and Events at Prudential Center in Newark, New Jersey.
NOTE: This press release was submitted to Urban Milwaukee and was not written by an Urban Milwaukee writer. While it is believed to be reliable, Urban Milwaukee does not guarantee its accuracy or completeness.
Mentioned in This Press Release
Recent Press Releases by Fiserv Forum
Nine Inch Nails Expand Acclaimed Peel it Back Tour with a Stop at Fiserv Forum on Feb. 23
Oct 1st, 2025 by Fiserv ForumTickets on sale Wednesday, Oct. 8, at 12 p.m. CT
Breakfast of Champions, Hosted by the African American Chamber of Commerce of Wisconsin, to Return to Fiserv Forum on Wednesday, Sept. 24
Sep 19th, 2025 by Fiserv ForumAfrican American Chamber of Commerce of Wisconsin’s annual fundraising event will begin at 7:45 a.m.
Wisconsin to Face Villanova at Fiserv Forum On Dec. 19 in Milwaukee Hoops Showdown
Jul 11th, 2025 by Fiserv ForumTickets on sale Sept. 24












