WISN 12
Press Release

Gerron Jordan Named Live Desk Anchor of “WISN 12 News This Morning”

Midwestern native joins WISN 12 News on weekday mornings

By - Oct 27th, 2021 09:31 am
Gerron Jordan. Photo courtesy of WISN 12.

Gerron Jordan. Photo courtesy of WISN 12.

MILWAUKEE, WIS. (October 27, 2021) – Award-winning journalist Gerron Jordan is joining “WISN 12 News This Morning” as the live desk anchor on weekdays from 4:30 a.m. to 7:00 a.m., beginning November 8th.  Jordan will work alongside co-anchors Adrienne Pedersen and Diana Gutiérrez, Milwaukee’s morning meteorologist Lindsey Slater, and Matt Salemme in News Chopper 12.

Prior to joining WISN 12, Jordan served as co-anchor of WVLA/WGMB-TV in Baton Rouge, Louisiana since 2017. He also worked as a general assignment reporter in KTVI/KPLR in St. Louis, Missouri.  Jordan began his career doing a variety of roles at KPLC-TV in Lake Charles, Louisiana and WAFB-TV in Baton Rouge, Louisiana, including anchor, morning reporter, multimedia journalist, and producer.

“We are thrilled to have Gerron join our top-rated morning team,” says Jan Wade, WISN 12 president and general manager.  “He’s a very talented journalist, who enjoys reporting on stories that have meaningful impact, as well as, people who make the community special.  He’s a native of the Midwest, and we are delighted to welcome him back home” added Wade.

Jordan has received several prestigious awards for breaking news, digital media use, and political coverage, from the Academy of Television Arts & Sciences, Louisiana Association of Broadcasters, and Louisiana Associated Press.

“Joining the dynamic ‘12 News This Morning’ family is truly a blessing,” he said. “I can’t wait to join Adrienne, Diana, Lindsey and Matt to bring viewers breaking news, impactful community stories and some lighthearted moments that can put a smile on your face.   I’m excited to immerse myself in the greater Milwaukee community and get to know the great people of southeastern Wisconsin,” he added.

Jordan is a native of Chicago, Illinois and graduated, with honors, from Howard University in Washington, DC with a Bachelor of Arts degree in Journalism. Jordan is also a proud member of the National Association of Black Journalists.

About WISN 12 and Hearst Television
WISN 12, the ABC station in Milwaukee, is owned by Hearst Television, a wholly-owned subsidiary of Hearst Corporation.  Hearst Television owns and operates 33 television and two radio stations serving 26 media markets across 39 states reaching over 21 million U.S. television households. Through its partnership with nearly all of the major networks, Hearst Television distributes national content over nearly 70 video channels including programming from ABC, NBC, CBS, CW, MY Net, MeTV, This TV, Estrella and more. The radio stations are leaders in Baltimore news/talk and rock music listenership. Hearst Television is recognized as one of the industry’s premier companies and has been honored with numerous awards for distinguished journalism, industry innovation, and community service. Hearst Television is a wholly owned subsidiary of Hearst.

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