Downtown activates parking spaces into vibrant public spaces for one-day event

Urban Milwauke’s 2017e PARK(ing) Day Setup

MILWAUKEE, Wis. (Sept. 12, 2018) – Parking spaces around the globe will be transformed on Friday, Sept. 21, as part of the 14th annual international PARK(ing) Day. From 10 a.m. to 3 p.m., 11 metered parking spaces and an MCTS bus shelter in downtown Milwaukee will be reimagined into new territories with interactive games, food and live music. New this year, visitors can hop aboard the battery-operated MKE Cruiser, presented by City Tours MKE, and easily connect with each location.

Plus, the event curates a culture of vibrant sidewalks, with a diverse line-up of musicians and street performers scattered throughout downtown over the lunchbreak. From board games to food trucks, coffee to crafts, acoustic ballads to alternative rock, and everything in between, each of the 12 locations below will feature a different set of activities and live entertainment.

• 600 EAST Café – 600 E. Wisconsin Avenue
• Cathedral Square Friends – Jefferson Street, Cathedral Park
• CityCenter at 735 – 735 N. Water Street
• City.Net Café – 306 E. Wisconsin Avenue
• Kahler Slater – 142 W. Wisconsin Avenue
• Rinka | Chung – 756 N. Milwaukee Street
• Sculpture Milwaukee – 204 W. Wisconsin Avenue
• The Bus Art Project MKE, in partnership with MCTS – 740 N. Water Street
• Two-Fifty, in partnership with Quorum Architects and Pilcrow Coffee – 250 E. Wisconsin Avenue
• Urban Milwaukee – 755 N. Milwaukee Street
• Westown Pop-Up Farmers’ Market – 310 W. Wisconsin Avenue
• ZIP MKE – 424 E. Wisconsin Avenue

“There is an undeniable energy during PARK(ing) Day,” says Beth Weirick, CEO of Milwaukee Downtown, BID #21.

“The event offers a fun way to engage with our property owners, designers, and community partners in placemaking, and to showcase the competitive advantages of added green space and an activated public realm in our downtown environment.”

To view a full list of downtown Milwaukee’s locations and activities, visit www.milwaukeedowntown.com/parkingday.

About Milwaukee Downtown, BID #21
Milwaukee Downtown, Business Improvement District #21 is an organization established in 1998 to support the interests of the downtown Milwaukee business community. Created through private sector leadership, Milwaukee Downtown is a management district organization that oversees 150 square blocks representing approximately 500 property owners in the center of downtown Milwaukee. The organization funds specific initiatives aimed at creating a clean, safe and friendly downtown. More info is available at www.milwaukeedowntown.com.

About PARK(ing) Day
PARK(ing) Day was founded by Rebar, a San Francisco art and design studio, in 2005 to raise awareness of the need for green spaces in urban environments. The first reclaimed parking space was converted into a temporary public park in downtown San Francisco. Today, PARK(ing) Day is a global movement and has become a way to address a variety of social issues in diverse urban cities around the world. For more information about PARK(ing) Day, visit www.parkingday.org.

NOTE: This press release was submitted to Urban Milwaukee and was not written by an Urban Milwaukee writer. While it is believed to be reliable, Urban Milwaukee does not guarantee its accuracy or completeness.

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