Central Standard Craft Distillery Partners with Milwaukee Admirals for a Fun-Fueled Season of Hockey and Cocktails

MILWAUKEE (October 17, 2024) — Central Standard Craft Distillery is bringing a fresh wave of local flavor to the Milwaukee hockey scene, announcing an exciting new partnership with the Milwaukee Admirals just in time for the 2024-25 season. As part of this dynamic collaboration, Admirals fans can now savor their favorite Central Standard cocktails at the Central Standard Craft Distillery Northeast Corner Bar, located on the concourse outside section 218 at Panther Arena. This partnership will run through both the 2024-25 and 2025-26 seasons, making game day even more enjoyable for fans.

The Central Standard fun doesn’t just stop at the bar. Central Standard will also host the lively “Central Standard Cherry Toss Intermission Contest” at 16 Admirals home games, including all 13 Old-Fashioned Fridays. In this interactive contest, fans will team up to toss “cherries” into giant Old-Fashioned-themed cups, with winners scoring exclusive Central Standard merchandise and Admirals ticket vouchers.

“We’re thrilled to partner with a local brand that’s as deeply rooted in Milwaukee as we are,” said Harris Turer, Owner of the Milwaukee Admirals. “This partnership is a natural fit—combining hockey, great spirits and hometown pride to create a one-of-a-kind experience for our fans at
Panther Arena.”

For Central Standard, this partnership is about celebrating the Milwaukee spirit alongside the city’s beloved hockey team.

“Milwaukee is at the core of everything we do, and we’re thrilled to partner with our hometown Admirals,” said Evan Hughes, Co-Founder of Central Standard Craft Distillery. “We can’t wait to see fans enjoying our cocktails at the new arena bar and having some fun with the Cherry Toss during intermissions. It’s going to be an amazing season, and we’re excited to be a part of it.”

Fans can experience the new Central Standard Bar and the Cherry Toss Contest for the first time during the Admirals’ home opener on Saturday, October 19, against the Rockford IceHogs.

To stay up to date on all Central Standard products, events and happenings, visit thecentralstandard.com or follow them on Facebook or Instagram.

About Central Standard Distillery
Central Standard Craft Distillery, a small-batch, craft distillery in Milwaukee and the fastest-growing top-10 Wisconsin-based distiller, handcrafts award-winning bourbon, whiskey, vodka and gin from locally sourced ingredients, including cherries grown in Door County and honey harvested in Germantown. Founded in 2014, Central Standard spirits have won 40 medals across multiple craft distilling categories. As part of their commitment to sustainability, Central Standard is certified by the USDA-recognized Grown Climate Smart program, which ensures grains are grown using environmentally responsible practices. Learn more at thecentralstandard.com, or by following them on instagram.com/thecentralstandard/ or facebook.com/thecentralstandard.

*You must be 21 or older and a fan of great craft cocktails to enjoy our spirits. Please drink responsibly.

NOTE: This press release was submitted to Urban Milwaukee and was not written by an Urban Milwaukee writer. While it is believed to be reliable, Urban Milwaukee does not guarantee its accuracy or completeness.