Milwaukee World Festival, Inc.
Press Release

Aurora Health Care and Summerfest Share Details on Upcoming Events, Lineup at Aurora Pavilion, and Essential Services

 

By - Jun 10th, 2025 07:59 am
Image from Summerfest.

Image from Summerfest.

MILWAUKEE, WI (June 10, 2025) – Summerfest presented by American Family Insurance and Aurora Health Care, the official healthcare sponsor of Summerfest, are proud to host and support events, essential festival services, Latin Music Day, and great music at the Aurora Pavilion Stage during the three weekends of the festival.

Prior to Summerfest, Aurora will welcome fans of music and fitness at a FREE outdoor workout during Rock On to Wellness on Saturday, June 14 at Urban Park, located just outside the festival’s North Gate entrance. Rock On to Wellness features a workout led by Orangetheory Fitness, food and beverage samples, shopping, giveaways including Summerfest tickets, and more with DJ Shawna live throughout the event. Register now at Rock On To Wellness.

On Saturday, June 28, the Aurora Pavilion at Summerfest will be home to Latin Music Day presented by Aurora Health Care with support from Telemundo Wisconsin. Highlights include:

  • Latin and salsa music throughout the day from Junior Rivera and His Orchestra, J Torres, Grupo Mania, and others, closing with DJ Don B and & Friends spinning Latin hits.
  • From Noon – 3:15 p.m., local dance studio Daync will be onsite in the Aurora Pavilion teaching fans dance moves from various Latin styles. Experienced fans are welcome to jump in and showcase their moves alongside the beginners.

The Aurora Pavilion stage, located near Summerfest’s Mid Gate, offers an inclusive space to celebrate music and culture. During the nine days of the festival, fans can enjoy a wide range of headlining artists such as Bone Thugs-N-Harmony, Snow Wife, Betty Who, Rubblebucket, TORRES, Eric Bellinger, LANCO, and Snow Tha Product, and close out every night with local and national DJs hosting curated dance nights.

Aurora Health Care continues its commitment to providing essential services for festival fans. Services supported by Aurora Health Care throughout the three weekends of Summerfest include the following:

  • First Aid – located behind the Generac Power Stage
  • Complimentary “sun and sani” stations – free hand sanitizer and sunscreen throughout the grounds
  • The Nursing Suite – located on the south end of the festival grounds, offering a private and convenient space for new parents.
  • The Aurora Health Care Healthy Menu – to assist fans rocking the festival and their diet, this menu outlines healthy choices and vendor locations.
  • The Lost Children’s Area and Children’s Identification Wristbands – for children who may become separated from their parent(s)/guardian(s), the area is located near the Mid Gate and assists with reuniting families. Identification wristbands for children are also available at all gates.

For more details visit Summerfest.com

About Summerfest presented by American Family Insurance

Summerfest presented by American Family Insurance is one of the most iconic celebrations of music in America, hosting the industry’s biggest acts for an unforgettable live music experience. Since its inception in 1968, Summerfest continues to distinguish itself as a premier independent national music festival and has developed an unrivaled reputation, consistently featuring hundreds of performances across 12 stages, throughout the 75-acre festival grounds along Lake Michigan. Summerfest 2025 will take place over three weekends – June 19-21, June 26-28, and July 3-5. For the latest information, visit Summerfest.com, or Facebook, X, Instagram and TikTok: @Summerfest.

Milwaukee World Festival, Inc., producer of Summerfest, continues to fulfill its nonprofit mission of bringing the community together and providing a showcase for performing arts, activities, and recreation to the public, through music and special events.

About Aurora Health Care

Aurora Health Care is the largest health system in Wisconsin and a national leader in clinical innovation, health outcomes, consumer experience and value-based care. The state’s largest private employer, the system serves patients across 18 hospitals, more than 70 pharmacies and more than 150 sites of care. Aurora Health Care, in addition to Advocate Health Care in Illinois and Atrium Health in the Carolinas, Georgia and Alabama, is now part of Advocate Health, the third-largest nonprofit, integrated health system in the United States. Committed to providing equitable care for all, Advocate Health provides nearly $5 billion in annual community benefits.

NOTE: This press release was submitted to Urban Milwaukee and was not written by an Urban Milwaukee writer. While it is believed to be reliable, Urban Milwaukee does not guarantee its accuracy or completeness.

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