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$456 Million Baird Center Opens With Big Promises, Vision

$456 Million Baird Center Opens With Big Promises, Vision

100,000 more visitors every year, billions more in spending. See it yourself on Saturday.

Baird Name Will Be Added Atop U.S Bank Center

Baird Name Will Be Added Atop U.S Bank Center

Financial company extends its lease of nearly half of Wisconsin's tallest building.

Eyes on Milwaukee: Baird Center Reaches Highest Point
Eyes on Milwaukee

Baird Center Reaches Highest Point

Topping-off ceremony for $456 million Wisconsin Center expansion draws dignitaries a year before completion.

Eyes on Milwaukee: Expanded Convention Center Will Be Named For Financial Firm Baird
Eyes on Milwaukee

Expanded Convention Center Will Be Named For Financial Firm Baird

Robert W. Baird and Co. is the Wisconsin Center naming rights partner.