MARN is partnering with Creative Capital to offer a year-long webinar series to teach creatives the business, marketing and management skills needed to be independent professionals. Led by arts consultant Susan Koblin Schear, this webinar will define what values and guiding principles are, and why they are important to and for you. Examples of values and guiding principles will be shared. Developing and implementing goals will also be addressed and supplemented with examples and best practices. Finally, values-based goals will be examined and discussed in depth, substantiated by examples, as this may be or is a new concept to many artists participating in the webinar. This webinar is for you and about you. Be prepared to share, engage, learn and work towards enhancing your business practice. Webinars are instructed in real-time, giving MARN participants the opportunity to ask questions. Webinars are also recorded by Creative Capital and will be shared with each MARN participant. ABOUT SUSAN SCHEAR Susan Koblin Schear founded ARTISIN, LLC in 1995 to offer comprehensive, process-oriented and holistically-based planning and business development, management and implementation services to the arts and cultural sector. Her visionary strengths and grassroots approach are particularly resourceful to nonprofit and for-profit entities. She is proud to also introduce a2a® / Artist-to-Artist™, a new program from ARTISIN designed to help artists, arts-related/creative-sector businesses, and artists in hybrid careers, develop the business side of their creative practices. Structured as a series of professionally-guided peer groups, a2a guides participants in goal-setting, accountability, creative problem-solving and entrepreneurial skill-building.