Milwaukee Hotel Associates LLC

Public Works Committee Approves Parking Study

Johnny Vassallo‘s efforts to convert the Posner Building at 152 W. Wisconsin Ave. into a boutique hotel have come to an end. The new plans for the building involve the Milwaukee Hotel Associates LLC purchasing the property from Johnny Vassallo and developing it into a 160 unit Holiday Inn. Resolution 071222 passed by committee will, if adopted by the full council, allow Milwaukee Hotel Associates LLC to lease 50 parking spots in the city garage located at 724 N. 2nd St to support the Holiday Inn. Resolution 070976 passed by committee will, if adopted by the full council, direct the Department of City Development to conduct a parking study in conjunction with the upcoming downtown plan. This resolution impacts development because the perceived lack of parking and the demand by developers for large amounts of “free” parking has often driven TIF requests, such as Manpower’s $25 million garage. What this resolution intends to accomplish will be to have a planned strategic approach to parking integrated into future planning efforts to facilitate future development.