Press Release

Summerfest and ReverbNation Partner Again to Offer Free Artist Submission Platform for “The World’s Largest Music Festival” in 2016

Submissions Now Open at

By - Jan 4th, 2016 05:00 am

MILWAUKEE (January 4, 2016) – Milwaukee World Festival, Inc. and ReverbNation launch year two of a three year agreement that provides interested Artists the opportunity to take the stage at Summerfest, one of the largest and most successful music festivals in the world.

Since 1968, Summerfest has brought some of the biggest names in music, along with local favorites and emerging talent, to play for more than 850,000 music fans annually along the shores of Lake Michigan. This 11-day festival features more than 800 Artists spanning all genres, from alternative rock to country, hip hop, Top 40, classic rock, indie and everything in between.  Artists interested in the chance to perform at Summerfest can submit at now through March 31, 2016 for free.

“As we continue our efforts to provide the best and most diverse music to Summerfest fans, we are thrilled to be partnering with ReverbNation for a second year,” said Bob Babisch, Vice President of Entertainment, Milwaukee World Festival, Inc. “Last year, ReverbNation connected us with up and coming Artists that helped us build one of the strongest and most unique lineups we’ve seen in years and we’re excited to keep the momentum going.” 

ReverbNation provides approximately 4 million Artists with exciting opportunities and promotional tools to achieve their career goals. ReverbNation’s curation-at-scale capability enables the company to identify bands among its members who are ready for high profile opportunities to build their careers, and empowers partners like Summerfest to discover emerging talent to continue to build a diverse lineup year after year. Last year, 40 ReverbNation Artists in total were offered slots to play at Summerfest.

“We are so pleased to be working with Summerfest for the second year in a row,” said Mike Doernberg, CEO of ReverbNation. “It’s a huge validation of our curation capabilities and of the quality of music on our roster. Additionally, we are pleased that Summerfest has worked with us to make the application process free of charge, something that was crucial for us and for our Artists. We’re all looking forward to having ReverbNation Artists performing on Summerfest’s world class stages again this year.”

About Summerfest
Summerfest 2016 will take place June 29 – July 3 and July 5 – July 10 from noon until midnight and will be closed Monday, July 4. Following its 1968 debut, Summerfest has evolved into what is now recognized as “The World’s Largest Music Festival” and Milwaukee’s cornerstone summer celebration, bringing the music industry’s biggest stars, emerging talent and local favorites along with approximately 850,000 people from Milwaukee and around the world together each year for an unforgettable live music experience.  During the festival, the spotlight shines on over 800 acts, over 1,000 performances, 11 stages, delectable food and beverages and interactive activities, all in a world-class festival setting.  Patrons can also enjoy Miller Lite, the Official Beer of Summerfest.  For more details, visit, or Twitter: @Summerfest.

About ReverbNation
ReverbNation is the global leader in empowering independent Artists to advance their careers. Since its founding in 2006, ReverbNation has remained committed to putting 3.8 million Artists First through exposure to the music industry, connection to a worldwide audience, and access to powerful promotional tools.  With the recent introduction of the company’s Artist Development group along with its industry-leading talent identification capability, ReverbNation is positioned to play a pivotal role in the development of the next generation of successful Artists. For more information, visit Follow ReverbNation on Twitter at

Press Releases by Summerfest


Summerfest’s V.P. of Entertainment, Bob Babisch, wins Festival Buyer of the Year Award at the 2016 IEBA Conference in Nashville, TN

IEBA is the leading not-for-profit trade organization for live entertainment industry professionals who buy, book and sell talent.


Announcing New Miller Lite Oasis Stage Area for Summerfest’s 50th Edition

Improvements will be completed for 2017 Festival Season and 50th Edition of Summerfest


Summerfest Foundation, Inc. Announces Music Education Grants Recipients for 2016

Twelve Area Schools and Non-profit Organizations Will Receive Grants Totalling $25,000 for Music Education


Milwaukee World Festival, Inc. Presents Jazz Visions on the Lake

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Summerfest Releases 2016 Festival Results

In addition to this year’s party, a special effort was made to raise excitement for the huge celebration in 2017 – the 50th Summerfest.


Summerfest Announces “50,000 for Summerfest 50″ Free Ticket Giveaway

Festival Kicks off Year of Celebration Offering FREE Tickets to 2017 Event

See More Releases

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