Press Release
Press Release

Milwaukee Native to Compete on Reality TV Series this Spring

Strength and movement trainer to appear on NBC fitness competition "Strong"

By - Mar 9th, 2016 02:53 pm
Adam Von Rothfelder. Photo courtesy of GoGeddit.

Adam Von Rothfelder. Photo courtesy of GoGeddit.

Milwaukee, WI: Local strength and movement trainer, Adam Von Rothfelder, will make his television debut on NBC’s new fitness competition show “Strong” premiering Wednesday, April 13. “Strong” is a new transformational competition series in which ten women are paired with the nation’s most efficient and attractive trainers to lose weight and transform their lives.

Von Rothfelder was one of over 3,000 trainers personally asked to audition, and after several interviews, he was casted as one of ten trainers on the series. One week after hearing from production, Von Rothfelder was off to Hollywood. Many of the auditioning trainers were well-known for their work with professional athletes; Von Rothfelder attributes making the cut to his authenticity and non-mainstream approach to physical fitness. “I was brought onto Strong as the tattooed dark horse to open people’s minds to what physical fitness actual is,” says Von Rothfelder.

Catch the 2-hour special preview of NBC’s “Strong”  Wednesday, April 13 at 8p.m. CST and tune in every Thursday, starting April 14, at 7p.m. CST to follow along with Von Rothfelder’s transformative journey.

About Adam Von Rothfelder: A former MMA fighter, Von Rothfelder is best known in Milwaukee for his time at Drench Fitness Boutique as well as his latest concept, CoMo, a conscious movement collective helping Milwaukee achieve physical fitness through strength and movement. To learn more about Von Rotherfelder and his conscious movement collective, please visit:

Adam Von Rothfelder


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