Press Release

WISN 12 Partners with American Red Cross to Raise $90,757 for Hurricane Victims

Southeastern Wisconsin rallies in support of Florence Relief

By - Sep 19th, 2018 09:11 am

MILWAUKEE, WIS. (September 19, 2018) – WISN 12 hosted a helpline on Tuesday, September 18, 2018, in partnership with American Red Cross of Wisconsin, to help those devastated by Hurricane Florence. Through a phone bank as well as online donations, viewers across Southeastern Wisconsin raised $90,757 to provide much needed support for residents of North Carolina and South Carolina, along with other states impacted by the storms.

“Our hearts go out to everyone impacted by Hurricane Florence. We’re all overcome with sadness to see the destruction that this has caused, yet deeply moved by the kindness displayed by our viewers,” says Jan Wade, president and general manager of WISN 12. “As the storms pass and the rebuilding begins, efforts like this helpline will empower Red Cross in their important mission. Every donation makes a difference, and people across the state of Wisconsin have really come together to help. Their generosity is nothing short of inspiring.”

WISN 12 promoted this helpline on-air, online and through its social media channels, encouraging people to support hurricane relief efforts by calling in with contributions or submitting donations through WISN’s website. The money raised through this helpline will assist Red Cross in providing shelter, food, supplies, emotional support, equipment and more.

Donations to the American Red Cross can always be made at www.RedCross.org or by calling 1-800-RED-CROSS.

About WISN 12 and Hearst Television

WISN 12, the ABC station in Milwaukee, is owned by Hearst Television Inc, a wholly-owned subsidiary of Hearst Corporation.  Hearst Television owns and operates local television and radio stations serving 26 media markets across 39 states reaching over 21 million U.S. television households. Through its partnership with nearly all of the major networks, Hearst Television distributes national content over nearly 70 video channels including programming from ABC, NBC, CBS, CW, MY Net, MeTV, This TV, Estrella and more.  Hearst Television is recognized as one of the industry’s premier companies, and has been honored with numerous awards for distinguished journalism, industry innovation, and community service.  Hearst Television is a wholly owned subsidiary of Hearst.  The Company’s Web address is www.hearsttelevision.com.

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