Public Market Set New Highs with 2019 Sales and Attendance
The Milwaukee Public Market ended the decade with their strongest year to date.
Milwaukee, WISC: The Milwaukee Public Market ended the decade with their strongest year to date, based on 2019 figures released today. The Historic Third Ward attraction saw both customer visits and total vendors sale grow by double digit percentage points last year. Total customer visits increased nearly 13%, from 1,794,554 in 2018 to 2,026,840 in 2019 – its first count of over 2 million. In addition, total vendor sales reached new heights, growing 10% to $19, 914,069.
“What’s been remarkable is how many people we are attracting from outside the region while also maintaining a local customer base from throughout the Milwaukee metro area,” said market executive director, Paul Schwartz. “Public markets are viewed nationally as a hotbed of social, cultural and culinary placemaking, and I’d like to think we’re delivering that here in Milwaukee.”
The public market, which opened in 2005, has been listed among the top local attractions in the region, trailing only a few other venues (in attendance) such as Potawatomi Casino and the Milwaukee Brewers (Miller Park).
From a commercial real estate perspective, the market’s gross sales-per-leasable-square-foot is now over $1500. The 2019 total sales figure is nearly double the market’s total sales in 2012. In addition to housing 17 locally owned vendors, the public market also plays host to cooking classes and private events. “One of the secrets to our success has been an incredibly talented team of staff members at the market and within the Business Improvement District #2,” Schwartz added.
The public market, which opened in October 2005, is owned and operated by the City of Milwaukee Business Improvement District #2. For more information about the Milwaukee Public Market, please visit MilwaukeePublicMarket.org or call 414-336-1111.