Verlo Mattress Partners with Milwaukee Admirals Hockey Team
MILWAUKEE (Jan. 21, 2025) — Milwaukee-based Verlo Mattress® is proud to announce a new partnership with the Milwaukee Admirals, bringing fans an exciting halftime event and an exclusive offer this hockey season.
To kick off the Verlo partnership, the Admirals will host the Mattie the Mattress Shootout Contest during intermission at the Jan. 24th game against Charlotte Checkers. Two selected contestants will compete in an on-ice shootout against Mattie, Verlo’s beloved mascot. The contestant who scores the most goals will take home a v3 Queen Mattress, courtesy of Verlo.
In celebration of the partnership, Admirals fans can also enjoy a 10 percent discount on any mattress purchase between Jan. 24 and Feb. 23 at participating Verlo Mattress locations in Milwaukee. To claim the offer, fans simply need to present any future or past Admirals game ticket or mention they attended the Mattie Shootout Contest game.
“We’re thrilled to partner with the Milwaukee Admirals and bring this fun and engaging experience to the fans,” said Dirk Stallmann, President of Verlo Mattress. “This collaboration highlights our commitment to the local community and to creating memorable moments both on and off the ice.”
Fans are invited to cheer on the contestants at the Jan. 24th game, interact and take photos with Mattie and enjoy the exclusive offer brought on by the Verlo x Admirals partnership announcement.
To learn more about Verlo Mattress, visit verlo.com or follow on Facebook and Instagram.
NOTE: This press release was submitted to Urban Milwaukee and was not written by an Urban Milwaukee writer. While it is believed to be reliable, Urban Milwaukee does not guarantee its accuracy or completeness.
