Near West Side Partners, Inc.
Press Release

Near West Side Neighborhood Logo Unveiled

Launch of Near West Side website also announced

By - Jul 29th, 2015 02:06 pm
Near West Side Partners, Inc. Logo

Near West Side Partners, Inc. Logo

Milwaukee – Elected officials, community leaders, near west side residents and employees from several of Milwaukee’s largest business, education and non-profit organizations gathered today as Near West Side Partners, Inc. (NWSP) revealed the logo for the Near West Side neighborhood.

Keith Stanley, executive director of NWSP, along with Mayor Tom Barrett, Council President Michael Murphy and Ald. Robert Bauman, revealed the neighborhood logo to a crowd of supporters of the NWSP efforts. As a “neighborhood of neighborhoods,” the new Near West Side logo is designed to complement the logos and brands of the seven historic neighborhoods in the Near West Side. The logo was created by members of the NWSP Identity & Branding Working Team.

“On behalf of all the participating organizations, we are thrilled to unveil the logo of the Near West Side,” said Keith Stanley, executive director of Near West Side Partners, Inc. “We recognize the Near West Side is a ‘neighborhood of neighborhoods’ and each community holds a unique history with wonderful assets. This logo was designed to celebrate each and every one of the seven powerful neighborhoods that together make up the Near West Side – a place to live, work and play.”

Immediately following the unveiling, Mayor Barrett lead a tour of the Near West Side as part of his 100 Miles in 100 Days Walk initiative.

The Near West Side logo unveiling corresponds with the debut of a new website for the neighborhood, This new website will act as an information portal for existing neighborhood associations in the Near West Side, highlighting the assets and events happening throughout the neighborhood.


Near West Side Partners, Inc. is a non-profit organization with a mission to revitalize and sustain the Near West Side as a thriving business and residential corridor, through collaborative efforts to promote commercial corridor development, improved housing, unified neighborhood identity and branding, and greater safety for residents and businesses.  Near West Side Partners, Inc. is an organization of businesses and civic leaders from throughout the Near West Side, including the organization’s five anchor institutions – Aurora Health Care, Harley-Davidson, Marquette University, MillerCoors and Potawatomi Business Development Corp.

Recent Press Releases by Near West Side Partners, Inc.

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NWSP announces winner of small business competition, which will open soon in the Near West Side

“Rev-Up MKE” Finalists Will Compete to Bring New Businesses to the Near West Side

Finalists begin preparations for live-pitch event on September 14

Near West Side Partners Announces 5th Rev-Up MKE

Applications are open for the “Shark Tank”-style small business competition that identifies next generation entrepreneurs

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