Milwaukee Preservation Alliance
Press Release

Milwaukee Preservation Alliance Announces New Executive Director

National award-winning social advocate Craig Wiroll begins new role August 15.

By - Aug 15th, 2019 08:58 am
Craig Wiroll. Photo courtesy of the Milwaukee Preservation Alliance.

Craig Wiroll. Photo courtesy of the Milwaukee Preservation Alliance.

MILWAUKEE, WISCONSIN—The Milwaukee Preservation Alliance Board of Directors is pleased to announce that Craig Wiroll has been named Executive Director of the organization. Wiroll’s award-winning portfolio from the last decade includes historic preservation research, inclusive public participation and outreach efforts, and innovative social impact investment and grant management. His experience and proven ability to connect folks from all sectors and backgrounds will allow MPA to expand programming and advocacy across the Greater Milwaukee area as well as catalyze public-private partnerships to preserve Milwaukee’s built heritage and discover creative reuse strategies that benefit all Milwaukeeans.

Milwaukee Preservation Alliance Board of Directors’ President Peter Zanghi said of Wiroll, “We are extremely excited about the opportunity this hiring brings to preservation work in Milwaukee. Craig exemplifies both the vision Milwaukee Preservation Alliance has had over the previous 16 years – as well as the advancements we hope to make in our diversified programming moving forward. Craig’s leadership creates a win-win for both Milwaukee and MPA.”

With a history of helping facilitate social progress in Wisconsin and nationally, Wiroll recently moved back to Milwaukee after managing a philanthropic fund on the west coast for the international technology nonprofit, Mozilla – a role that led to him being named a “20 Under 40 Rising Business Star”. Prior to working at Mozilla, Wiroll served on the Domestic Policy Council at the White House in Washington, D.C. as part of the Executive Office of the President  working with federal agencies and departments to streamline and improve the effectiveness of Federal programs serving rural America, engaging stakeholders on issues and solutions in rural communities, and promoting and coordinating private sector partnerships.

“I am excited to be home – in what I consider to be my favorite city in the world – the city that convinced me to dedicate my life to community and public service. Milwaukee is a city with limitless potential and a strong history of hard work. I am excited to join MPA to both preserve our built heritage while also finding creative, and inclusive, strategies for reusing our historic buildings and spaces across all neighborhoods as we transition forward as a community and showcase Milwaukee as a world-class city,” said Wiroll

Wiroll received his Master of Public Administration degree from the University of Oregon, garnering a national planning award from the American Planning Association for applied research entitled, “Oregon Historic Theaters: Statewide Survey and Needs Assessment”. Wiroll received his BA in Journalism from the University of Wisconsin-Milwaukee and is also a two-time AmeriCorps alumni.

Milwaukee Preservation Alliance, Inc. is a non-profit organization devoted to promoting stewardship and awareness of the historic, cultural, and economic value of Milwaukee’s built heritage. MPA aims to strengthen Milwaukee’s neighborhoods by advocating for and promoting their unique cultural spaces and architectural assets in order to foster a strong and vibrant community as well as demonstrating the link between historic preservation and viable economic development.

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