Get SummerFESTIVE with Limited Time Offer on 2026 UScellular Power Pass, 2026 General Admission Tickets and Holiday Gift Ideas

MILWAUKEE, WI (November 24, 2025) – ‘Tis the season to save! Summerfest presented by American Family Insurance announced several ways to save this season, including a limited time offer on the 2026 UScellular™ Power Pass for ONLY $58, along with special early bird pricing on 2026 general admission (GA) tickets. Plus, if you’re still looking for the perfect gift this holiday season, treat the music lover on your list to exclusive Summerfest holiday merchandise and concert tickets.

2026 Summerfest UScellular 9-Day Power Pass – ONLY $58

For a limited time only and in celebration of the 58th Summerfest next year – the UScellular™ 9-Day Power Pass will be available ONLINE at the Summerfest Store for ONLY $58.00 – each pass is valid for general admission all nine days of the festival.

The sale begins Black Friday, November 28 at 12:00 a.m. and runs through 11:59 p.m. on Cyber Monday, December 1, 2025.

Summerfest 2026 General Admission Tickets – Early Bird Pricing

Plan ahead and save! This year, Summerfest is giving fans even more ways to save with early bird pricing on Summerfest GA tickets, valid for single day admission to Summerfest June 18-20, June 25-27, and July 2-4, 2026:

• Early Bird Pricing – now through December 31, 2025, Summerfest GA tickets will be available for $22 – the lowest price of the year.
• For more information on all early bird pricing for 2026 Summerfest GA tickets, visit Summerfest.com.

Summerfest Holiday Merchandise

Exclusive “SummerFESTIVE” branded holiday merchandise is available ONLINE only now at Summerfest.com.

• Snowy Smile Ornament – make Summerfest a part of your holiday tradition, with this satin ornament, shatterproof, and ships in a commemorative box, perfect for gift giving.
• Skyglider Knit Hat – stay warm this holiday season with this unique Summerfest knit beanie, featuring a glimpse of summer fun! Beanie is made of 100% PET yarn and produced of entirely recycled materials.

Summerfest Concert Tickets

Give the gift of live music this season with tickets to see their favorite artist, including:

American Family Insurance Amphitheater:

• Garth Brooks – Summerfest Kick Off Concerts on June 16 and 17
• Ed Sheeran – June 25
• Post Malone with special guest Carter Faith – June 27
• Muse – July 2
• Alex Warren – July 3

BMO Pavilion:

• Louis Tomlinson – June 26
• Russell Dickerson – June 27

Tickets for the American Family Insurance Amphitheater and BMO Pavilion include same day festival admission. For more information and to purchase tickets visit Summerfest.com.

About Summerfest presented by American Family Insurance

Summerfest presented by American Family Insurance is one of the most iconic celebrations of music in America, hosting the industry’s biggest acts for an unforgettable live music experience. Since its inception in 1968, Summerfest continues to distinguish itself as a premier independent national music festival and has developed an unrivaled reputation, consistently featuring hundreds of performances across 12 stages, throughout the permanent 75-acre festival grounds along Lake Michigan. Summerfest 2026 will take place across three weekends: June 18-20, June 25-27, and July 2-4, 2026.

For the latest information, visit Summerfest.com, or Facebook, X, Instagram and TikTok: @Summerfest.

Milwaukee World Festival, Inc., producer of Summerfest, continues to fulfill its nonprofit mission of bringing the community together and providing a showcase for performing arts, activities, and recreation to the public, through music and special events.

NOTE: This press release was submitted to Urban Milwaukee and was not written by an Urban Milwaukee writer. While it is believed to be reliable, Urban Milwaukee does not guarantee its accuracy or completeness.