Press Release

Generous WISN 12 Viewers Donate More than $131,000 During 2022 ‘Food for Families Drive’

Campaign from WISN 12 and Hunger Task Force helps families in need

By - Nov 28th, 2022 10:35 am
WISN Food For Families 2022 Phone Bank. Photo courtesy of WISN 12.

WISN Food For Families 2022 Phone Bank. Photo courtesy of WISN 12.

MILWAUKEE, WI (November 28, 2022) – The 11th annual WISN 12 ‘Food For Families Drive,’ in partnership with Hunger Task Force, brought in $131,258 this year. For more than a decade, the campaign has been providing healthy holiday meals for hungry families throughout Southeastern Wisconsin.

“Year after year people open up their hearts to those in need,” says Jan Wade, president and general manager of WISN 12. “Lives are being affected in significant ways and we are so very grateful.”

During the 2022 ‘Food For Families Drive,’ donations were made both online and over the phone. From November 22, 2022 – November 23, 2022, WISN 12 viewers flooded the donation website and called in to the station’s phone bank to offer their support. Leading up to the 2022 ‘Food For Families Drive’ there was considerable promotion of the event across WISN 12’s newscasts, social media channels, website, and more.

“This is the season of thanks, and we greatly appreciate all who donated,” shares Wade. “Our longstanding partnership with Hunger Task Force means a lot to us and to so many people who are helped by this community effort.”

Since the campaign launched in 2012, WISN 12 and Hunger Task Force have helped bring in $1,613,376 for holiday meals.

About WISN 12 and Hearst Television

 WISN 12, the ABC station in Milwaukee, is owned by Hearst Television, a wholly-owned subsidiary of Hearst Corporation.  Hearst Television owns and operates 33 television and two radio stations serving 26 media markets across 39 states reaching over 21 million U.S. television households. Through its partnership with nearly all of the major networks, Hearst Television distributes national content over nearly 70 video channels including programming from ABC, NBC, CBS, CW, MY Net, MeTV, This TV, Estrella and more. The radio stations are leaders in Baltimore news/talk and rock music listenership. Hearst Television is recognized as one of the industry’s premier companies and has been honored with numerous awards for distinguished journalism, industry innovation, and community service. Hearst Television is a wholly owned subsidiary of Hearst.


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