Harley-Davidson Museum
Press Release

Fall into fun at the Harley-Davidson Museum® this autumn

New installations, the return of Skulloween Bike Night and new additions to MOTOR highlight October’s arrival

By - Oct 5th, 2017 10:49 am
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MILWAUKEE (Oct. 5, 2017) – Saying goodbye to summer is a lot easier when you visit the world’s only Harley-Davidson Museum®. While riders are still squeezing out a few more miles before cooler temperatures arrive, the good times move indoors at H-D Museum™ with the return of favorite traditions and the introduction of a few new ones.

While outdoor Bike Nights are stored away for the season, good times can still be found in the newly renovated MOTOR® Bar & Restaurant and the recently opened Can Room for our monthly indoor Bike Nights. And anytime is a good time to check out the new additions to the H-D Museum™ as we show off the rolling sculptures that have been roaring down byways and highways for nearly 115 years.

New installations:

Experience Gallery: Model Year 2018 motorcycles

August of this year saw the Motor Company’s largest product development project in company history. Five new Touring bikes and eight all-new Softail® Big-Twin cruiser models had Harley-Davidson fans from around the world rejoicing. And whether you ride two wheels or four, the H-D Museum™ is proud to display a few of these history-making models in our Experience Gallery where anyone can throw a leg over some Milwaukee Iron to experience the thrill of a #FreedomMachine.

Additionally, at the Powertrain Operations facility in Menomonee Falls, the first CVO™ Limited Anniversary edition bike (No. 1 of 1,200) is on display in the Tour Center, providing visitors with the opportunity to sit astride this very limited-edition motorcycle. Check out the custom paint and decals, which help usher in the 115th Anniversary celebrations. Get out to Pilgrim Road to see the new engines, “the heart of a Harley-Davidson,” as they are assembled with a tour.

1941 Model EL “The Bumblebee” OHV V-Twin

Did you miss the special summer exhibit, “The Race of Gentlemen”? Or, perhaps you are just missing it. In either case, the H-D Museum™ is here to help. After successfully racing down the beaches of the Jersey shore – and attracting thousands of eyeballs in the summer exhibit – Jeremiah Armenta’s 1941 Model EL (aka “The Bumblebee”) is currently on display on the lower level of the H-D Museum™. Where most people saw a torched bike destined for the scrapyard, Armenta, of Love Cycles in Phoenix, brought this Knucklehead back to life, dubbing the ’41 a “phoenix rising from Phoenix.”

1935 Model VLD

This motorcycle is a stunning example of Harley-Davidson’s exemplary work with vibrant paint and special tank graphics, a focus of the Motor Company since the early 1930s. Five color combinations were available in 1935, and this VLD, currently on display in the H-D Museum™ lobby, sports a spiffy Venetian Blue and Silver scheme while the tank features the famed “Flying Diamond” design. Advertising materials of the time described the insignia as having “wings of speed” that lend a “cocky look that says, ‘Let’s go places!’”


Gallery Night Free Admission

Friday, Oct. 20, 5-9 p.m.

Presented by the Historic Third Ward Association, Gallery Night & Day is the two-day premier art event in Milwaukee for both the experienced artist and beginning admirer. Free Friday night Museum admission from 5 – 9 p.m.; regular Museum admission applies on Saturday.

Skulloween Bike Night

Thursday, Oct. 26, 5-9 p.m.

Bike Night might be moving indoors for the season, but that doesn’t mean the party slows down. Head on down to one of Milwaukee’s most popular haunts, the newly renovated MOTOR® Bar & Restaurant, for a celebration of all things black and orange! It’s also a great chance to check out the newly opened Can Room. In addition to food and drink specials, Skulloween Bike Night will feature live music and raffles for authentic Harley-Davidson gear.

The Shop:

Living the Legend™ Rivets

To honor the 115TH Anniversary of Harley-Davidson, the H-D Museum™ is rolling out bold new ways to make your mark in history. Honor your H-D journey – or celebrate the legacy of a loved one – with a customized Living the Legend™ Rivet. Engraved in tough, electropolished stainless steel, displayed on the Museum grounds, your rivet will inspire visitors and other riders for generations to come.

Harley-Davidson® Originals

In the beginning, riders needed tough, honest, hardworking clothing and gear. They demanded high-quality stuff, with undeniable style, that could stand up to the rigors of the new sport of motorcycling. These qualities have never gone out of fashion. And they never will. Harley-Davidson® Originals products are authentic reproductions made by skilled manufacturers to specifications taken from Harley-Davidson’s expansive archive. They celebrate the proud H-D history of authentic style, American individualism, and timeless adventure. Shop this new collection from H-D Museum™ at H-DOriginals.com.

Save the Dates:

6th Annual Black Friday Beerfest

Friday, Nov. 24
Forget the mall. The best way to spend Black Friday is with great friends and your favorite craft brews at the Harley-Davidson Museum. Keep an eye on H-DMuseum.com to learn more about when tickets will go on sale for what is sure to be another sold-out affair. Sample a variety of beers from IPAs to ciders from many of the Midwest’s best craft breweries.

115th Anniversary Celebrations

Aug. 29-Sept. 2, 2018

Mark your calendars because, for our 115th Anniversary, we’re throwing parties for the people. Celebrations all about riding, racing, meeting new friends and connecting with people from all over the world who share a passion for the freedom of two wheels. The H-D Museum™ will be the Central Rally Pointe all week long, and riders will have a list of destination rides and bike shows from which to choose.

About the Harley-Davidson Museum

A walk through the Harley-Davidson Museum® is a walk through the history of America. With an unrivaled collection of Harley-Davidson® motorcycles and memorabilia, a 20-acre, park-like campus, and a calendar full of activities, the H-D Museum™ is one of Milwaukee’s top tourist destinations for visitors from around the globe. A visit to the H-D Museum™ is an experience that will stay with you for a lifetime. Make your plans to visit the Harley-Davidson Museum® at h-dmuseum.com.

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