We all have stereotypes about the generations, and these play into how we view and market our cities: Gen X’ers favor the suburbs to the city and hold more conservative views. Gen Y’ers (aka millennials) embrace city living, postpone marriage and can’t save enough money to afford a home. Gen Z’ers seek instagrammable moments and, as tech natives, live online.

The stereotypes would have us believe that each generation is seeking something drastically different from the place they live. But, are these generational stereotypes really true? When it comes to our cities, might people be searching for similar things?

Join us for a panel discussion hosted by Visit Milwaukee with representation from Gen X, Y and Z. Our guests will share their perspectives on Milwaukee and Wisconsin as a place to live, and how their thoughts have shifted in the different stages of their lives.

Light lunch will be available while it lasts. More featured speakers coming soon!

Thank you to our sponsors for this event: Concordia University Wisconsin and the Wisconsin Economic Development Corporation.

Featured Speakers:

• Dr. Steve Gerner, Concordia University Wisconsin Dean of Students and Director of Center for Urban Education Ministries

• Jilly Gokalgandhi, Inclusive Excellence Advisor at American Family Insurance

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This event is part of YPWeek Milwaukee presented by Concordia University Wisconsin.

YPWeek is a week long platform for discovery, adventure and meaningful conversations about the issues that matter among young professionals. This interactive conference brings together key leaders in the community, at purposefully chosen locations that integrate the unique cultural assets with meaningful learning or social interaction. The activities engage the next generation in experiences that are important to you as a YP while educating your employers on the important role these functions play in retaining you as their workforce.

Concordia University Wisconsin and its 9 educational centers are home to undergraduate and graduate, traditional, and non-traditional students from 46 states and 35 foreign countries. The University offers more than 80 programs in-person and online. Programs include not only Wisconsin’s largest MBA program, but a variety of master’s degree programs and doctoral degrees in Education, Physical Therapy, Pharmacy, and Nursing Practice. YPWeek participants can apply at no cost to CUW graduate programs using the waiver code “CUWYPAPP.”