The Trade Milwaukee
Press Release

The Trade Milwaukee Celebrates One-Year Anniversary with Numerous Prestigious National Awards, Including Best New Hotel

The Trade Hotel is recognized for its outstanding guest experience, unparalleled design, and commitment to the spirit of Milwaukee.

By - Jul 11th, 2024 10:40 am

Milwaukee, Wis. (July 11, 2024) The Trade Milwaukee, an Autograph Collection® Hotel and the Official Hotel of Deer District, is proudly celebrating its first anniversary with a flurry of national accolades and achievements. NCG Hospitality, developer and owner of The Trade, is thrilled to announce six awards in the hotel’s inaugural year, recognizing its commitment to providing guests with an unparalleled experience.

The Trade Hotel claimed the #4 spot in the 2024 USA TODAY 10Best Readers’ Choice contest for Best New Hotel, a testament to its remarkable and unique guest experience. This prestigious national award selected nominations from a panel of travel experts and winners from readers’ votes. This ranking underscores the hotel’s outstanding debut and its immediate resonance with travelers seeking exceptional accommodations.

In addition to this esteemed recognition, The Trade Hotel has been awarded the Opening of the Year distinction by Marriott, celebrating hotels that redefine the guest experience and push the boundaries of design and service. This award serves as proof for its innovative approach to hospitality, firmly establishing The Trade Hotel as a trailblazer in the hospitality industry.

Inspired by Milwaukee’s rich history and vibrant culture, The Trade Hotel pays homage to the city’s pioneering past while embracing its modern spirit in their design, dining, and services. Boasting 207 luxury guest rooms and suites, state-of-the-art meeting facilities, and three distinctive dining experiences – including Craft, Solomon’s Terrace and Lounge, and il Cervo – the hotel offers a truly immersive experience for guests and visitors alike.

The hotel’s commitment to the spirit of Milwaukee earned The Trade Hotel recognition at the 27th Annual Mayor’s Design Awards on May 17, 2024. Since 1997, this award has recognized design excellence throughout the City of Milwaukee. Projects are selected for adding value to neighborhoods by contributing to the urban fabric and the character of their surroundings.

Furthermore, the hotel has been honored with the prestigious AAA Four Diamond designation, an exclusive list of hotels with upscale amenities, phenomenal service, and remarkable cuisine. The Trade Hotel was also recognized by the Milwaukee Business Journal Real Estate Awards for Best New Development in Hospitality. The Wisconsin Ready-Mixed Concrete Association Concrete Design Awards honored The Trade Hotel as a winning project for concrete application, taking home the award for “Decorative Commercial” application.

Reflecting on the hotel’s first year of operation, Jeff Lenz, CEO of NCG Hospitality, remarked, “The Trade Hotel has exceeded our expectations in every way, and we are incredibly proud of the recognition it has received in its inaugural year. From its stunning design to its exceptional amenities and superb service, The Trade has quickly become a cornerstone of the Milwaukee hospitality scene.”

Rich Lundt, General Manager of The Trade Hotel, added, “It has been an honor to lead The Trade and witness the positive impact it has had on our guests and the community. These awards are a testament to the dedication and hard work of our entire team, and we look forward to continuing to exceed expectations in the years to come.”

Located in the heart of downtown Milwaukee, adjacent to Fiserv Forum, The Trade Hotel is the perfect destination for travelers seeking luxury, convenience, and a taste of local culture. From its breathtaking rooftop views to its innovative retail offerings, including the AntetokounBros store owned by Milwaukee Bucks forward Giannis Antetokounmpo and his brothers, The Trade Hotel invites guests to experience the best that Milwaukee has to offer.

To learn more about The Trade Milwaukee , visit the website here or follow along on Instagram. To learn more about NCG Hospitality, visit the website here.

NOTE: This press release was submitted to Urban Milwaukee and was not written by an Urban Milwaukee writer. While it is believed to be reliable, Urban Milwaukee does not guarantee its accuracy or completeness.

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The Trade Milwaukee Celebrates One-Year Anniversary with Numerous Prestigious National Awards, Including Best New Hotel

The Trade Hotel is recognized for its outstanding guest experience, unparalleled design, and commitment to the spirit of Milwaukee.

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