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Downtown Milwaukee Presents ‘Downtown in Bloom’
April 22, 2023 @ 5:00 pm - 8:00 pm
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Downtown Milwaukee ushers in spring with “Downtown In Bloom,” a weekend celebration of flowers, art and light. On the evenings of April 21 and 22, art-enthusiasts can find a “Light Club” at “Lightfield” by HYBYCOZO at Cathedral Square Park and see “Lights In Bloom,” a video art projection by local artist and downtown muralist Emma Daisy Gertel on BMO Tower. Coordinated by Milwaukee Downtown, BID #21, the two events are in concurrence with Gallery Night MKE and are free to attend.
Dance the light away at “Light Club” at Cathedral Square Park amid the sculptures of “Lightfield” by HYBYCOZO presented by Johnson Financial Group. The experience features nightly DJs, a dance floor and a bar from Oak Barrel Public House beneath a large white tent on Friday, April 21 and Saturday, April 22 from 5 to 8 p.m. Attendees will enjoy free hot chocolate and hot apple cider from Milwaukee Downtown’s MOTOR, s’more roasting stations compliments of GRAEF, and food truck fare from Tots on the Street (April 21), Piña Mexican Eats (April 22) and Meat on the Street (April 21 & 22). The event celebrates the final days of “Lightfield” by HYBYCOZO before it closes on May 5.
Beginning at dusk (approx. 7:30 p.m.) on Friday, April 21 and Saturday, April 22, a vibrant video art installation called “Lights in Bloom” will be projected onto BMO Tower’s parking structure until 10 p.m. Created by artist Emma Daisy Gertel, the installation features a short animation inspired by spring blossoms. Viewers can watch the projection from the parking lot at 771 N. Broadway for the best vantage point. “Lights in Bloom” is produced by Exciting Events, supported by BMO Tower and Dermond Property Investments, and sponsored by Milwaukee Downtown, BID #21.