Its new Milwaukee brewery will revive quite a number of beers.
Its new Milwaukee brewery will revive quite a number of beers. Back to the full article.
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Pabst is headquartered in Los Angeles, but the beer is actually brewed in Milwaukee by Miller under contract, although it is also brewed by other Miller breweries around the country too I think. Schlitz too.
It is good to see Pabst still in biz and thinking of doing something more than milking the PBR cow some more, but the train has left the station when it comes to retro-brews. Doing some nostalgic reruns of fizzy, yellow domestic pilsners isn’t going to get more than a minor bump.
The first “craft” beer I tasted was Andeker, not a bad beer for it’s time, 30 years ago. It sure beat Hamms, Blatz and Schlitz. When I walk into a bar, I will still order a PBR, just for old-times sake, after I run down the list of “What do you have that is local?” and What do you have that isn’t a Miller/Coors or A-B/Inbev product.
Now, however, when there is a brewpub making much more interesting beer in almost every town, big and small, in Wisco-World, why bother to try to bring back retro-brews? They are very much a small niche market and unlikely to grow much.
Pabst was a big deal. they were the first US brewery to make 1,000,000 barrels a year, in 1900 or so. Then…A-B and Miller ate their lunch. They had a bit of a renaissance as the kiddie-brew of the moment a few years ago, but that is now gone.
They got traded around like a second-tier utility infielder for years and pretty much lost their brand-loyalty in the process. Now they are not even a domestic any-more, joining A-B (Belgian brand, owned by Brazilians) and Miller-Coors (owned by South Africans operating out of London) as just another commodity foreign-owned macro-brewed gutless American-style pilsner. Meh.
I wish Pabst luck in trying to crack the craft-beer market, which is where all the growth in beer sales is these days. Recycling Kloster or Old Tankard isn’t going to sell much beer.
Pabst…Think Hops!
I, like George Costanza (about something very different), am “into it!”
I am very much looking forward to my next glass of Andeker.
PS: is it just me or is Joe something of a “wet blanket?”
I want PBR Bock! My all time favorite beer. PLEASE
Andeker Please!!! Best beer I ever drank at 10 AM at taste panel when I worked at the Newark brewery in the late 1970’s. We also brewed PBR, PBR Extra Light, Bock. Red White & Blue and Olde English 800. Miss those old days!
If Pabst makes a Bock as it was in the early 70s, I will buy it by the case. Everyone has their own taste, and to me it was the best beer ever. I do like Shiner Bock, but PBR Bock was better.
I even messaged Pabst years ago and asked if they would ever make it again, and actually got a reply. “No plans to.”
Happy days if they do this.. Please.
Andeker Please!!! Andeker!!!!! Andeker!!!!! Best beer I ever drank at 10 AM at taste panel when I worked at the Newark brewery in the late 1970’s. We also brewed PBR, PBR Extra Light, Bock. Red White & Blue and Olde English 800. Miss those old days! Can’t wait to taste my next Andeker!!!