Brighten The Passage
Walking from downtown to the Historic Third Ward can be an uncomfortable experience. I-794 and the sea of surface parking lots on Water St., Broadway, and Milwaukee St. create an isolated and intimidating dead spot that deters pedestrians from walking between the two districts. At night, it’s worse, because the bridge creates a darkened tunnel that fosters the perception of danger and distance. Quite simply, I-794 disconnects the Historic Third Ward from downtown Milwaukee.
The competition is open to students and design practitioners of any discipline and experience. Design solutions could include ideas such as lighting, public art, landscaping, various forms of programming, while being creative, cost effective, and requiring minimal maintenance. The solution should create an inviting pedestrian experience that feels safe at all hours, and shortens the perceived distance between the neighborhoods.