It’s the End of Midwest Airlines as We Know It
It has been fun, it has been a great flight, but this is the end of Midwest Airlines as we know it. The Republic Airways’ buyout of Midwest Airlines certainly will accelerate their slow transition from a luxury first class airline, to an inexpensive low cost carrier. Sure, the name might stick around for awhile, but for starters our hometown, local airline, isn’t local anymore. At one time Midwest Airlines was a uniquely positioned airline that differentiated themselves by offering far superior services at reasonable prices, any hint of those days is coming to an end. Yes, the cookies will stay for now, and it looks like Republic Airways will be adding more non-stop destinations to the schedule, but soon enough we won’t recognize the airline with Midwest Airline’s name on it.
This combination of new rivals and cost cutting measures that are sure to come with the buyout make it likely that the few remaining luxury services that Midwest has left, will soon be abandoned. Milwaukee might be losing out on “Signature Service,” and maybe down the road chocolate chip cookies, but that might not be the end of the world because in the near future residents of Wisconsin will be “free (well inexpensive) to move about the country.”