Wisconsin Bike Fed
Press Release

Wisconsin Bike Fed Hosts 23rd Annual Milwaukee Santa Cycle Rampage December 2, 2023


By - Nov 15th, 2023 03:10 pm
2022 Rampage. Photo courtesy of the Wisconsin Bike Fed.

2022 Rampage. Photo courtesy of the Wisconsin Bike Fed.

MILWAUKEE: The Wisconsin Bike Fed joyously announces the registration information and event details for the 23rd Annual Milwaukee Santa Cycle Rampage on Saturday, December 2, 2023.

“It’s the World’s Largest Winter Holiday Themed Costume Bike Ride for Charity!” explains event organizer and Wisconsin Bike Fed Assistant Director, Jake Newborn. “We expect over 1800 Santas, Elves, Reindeer, Ralphies, Grinches, and more to celebrate the joy of cycling at this fundraiser for the Wisconsin Bike Fed. Funds raised from ride registration support our programs like bike education for kids, free repairs for low income residents, and staff time for advocacy projects like Milwaukee’s National Ave.”

Santa Cycle Rampage is a slow roll-style, police-escorted route with two main ride start options that end at the Bike Fed office (187 E Becher St, Milwaukee):

  1. Join the start and ride a full loop ride from the Bike Fed office and back. ~12 miles
  2. Join the Rampagers at Hollander Grand Cafe on Downer Ave and ride the 2nd half. ~6 miles

New this year – a short 3 mile very family-friendly ride, the “Elf Cycle Frenzy,” will be led by our Safe Routes to School instructors. Riders will leave from the start/finish line immediately after the main ride leaves to ride through the Bay View neighborhood and return for hot cocoa. Participants may register for this fun event in the same way as the main ride and stay tuned for more details emailed to registered riders. Draft route link.

Pre-Check In Event: 
Friday December 1, 2023
187 E Becher St. inside Wheel and Sprocket.
2pm – 4pm:  Media invited for interviews
2pm – 6pm: Registered riders can pick up packets and merch items to avoid day of event long lines

Event Details and Registration:
Saturday, December 2, 2023
7 am: Staff setup. Media invited to conduct interviews.
8 am: Riders begin to arrive.
9:30 am: Ride begins.
10:15ish am: Ride reaches Cafe Hollander on Downer Ave.
11:30 am: Ride Returns. Media welcome.

Visit the event website for details and registration: https://SantaRampage23.givesmart.com

Explore the Ride Route (subject to change prior to Dec 2nd due to weather conditions or construction issues).

Past  Event Video Links and Photos:  
Event photos from 2022

Be Merry:
Riders are encouraged to dress warmly and not only as Santa but their favorite holiday characters. Ride begins and ends with warm drinks for sale and fire pits at the Wheel and Sprocket in Bay View. Riders are encouraged to visit any of our comfort and joy locations welcoming riders in costume:

Comfort and Joy Businesses Locations
Hollander – Downer Ave 2608 N Downer Ave, Milwaukee
Lakefront Brewery 1872 N Commerce St, Milwaukee
Great Lakes Distillery 616 W Virginia St, Milwaukee
Wheel and Sprocket- Bay View 187 E Becher St, Milwaukee
Boone and Crockett 818 S Water St, Milwaukee
Hi Hat Lounge 1701 N Arlington Pl, Milwaukee
Nomad World Pub 1401 E Brady St, Milwaukee
Mobcraft Brewery 505 S 5th St, Milwaukee
1840 Brewing Company 342 E Ward St, Milwaukee
Kochanski’s Concertina Beer Hall 1920 S 37th St., Milwaukee
The Roman Coin 1004 E Brady St, Milwaukee
Component Brewing 2018 S 1st St #169, Milwaukee
Boozn Sam’s Gluhwein @ Wheel and Sprocket 187 E Becher St, Milwaukee
Three Lions Pub 4515 N Oakland Ave, Shorewood
Birch Restaurant 459 E Pleasant St, Milwaukee

For interviews or additional information prior to the event date, please contact event organizer and Bike Fed Assistant Director Jake Newborn at 414-253-3331 or jake.newborn@wisconsinbikefed.org.

To find out more about the Bike Fed’s mission and programs, please visit our website.

Holiday festivities continue with Santa Cycle Rampage-Madison on Saturday, December 9, 2023.

About the Wisconsin Bike Fed
The Bicycle Federation of Wisconsin Educational Foundation, Inc. (AKA Wisconsin Bike Fed) is a 501(c)3 non-profit organization that cultivates, motivates, and unites residents, communities, businesses, and political leaders to move bicycling forward in Wisconsin through education, legislation, and involvement. The Wisconsin Bike Fed is the only statewide organization that advocates for better bicycling for everyone who rides a bike in Wisconsin:

  • Advocate for cycling – including encouragement for the governor to include transportation access and environmental concerns in the proposed 2023-24 biennial budget.
  • Provide programs to make bicycling safer and more accessible across the state – particularly in the state’s most populous urban communities of Milwaukee and Madison.
  • Promote Wisconsin as an economic engine for cycling – highlighting scenic trails and emphasizing the many large and small businesses that support bicycling as direct producers, repairers, or vendors of bikes and related accessories, as well as the hospitality industry that benefits from cycling. According to the most recent impact study released by the governor’s office in 2020, consumers spent $1.42 billion in 2017 on direct bicycle-related expenditures, bringing funds into our businesses and state budget.

The Wisconsin Bike Fed celebrates its 35th anniversary in 2023
Learn more about how the organization was established in 1988 as the Bicycle Federation of Wisconsin before becoming the Wisconsin Bike Fed plus leadership over the years and festivities.

NOTE: This press release was submitted to Urban Milwaukee and was not written by an Urban Milwaukee writer. While it is believed to be reliable, Urban Milwaukee does not guarantee its accuracy or completeness.

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