U.S. Cellular statement re: U.S. Cellular Arena naming rights
After careful consideration, U.S. Cellular and Wisconsin Center District (WCD), owner and operator of the U.S. Cellular Arena in Milwaukee, have decided to not continue the naming rights agreement to the building. When the current agreement with WCD ends on May 31, 2014, U.S. Cellular will no longer have the naming rights to the arena. We have enjoyed working with WCD, and we wish them success in the future.
Mike Herbst
On behalf of U.S. Cellular
312.228.6812
After careful consideration, U.S. Cellular and Wisconsin Center District (WCD), owner and operator of the U.S. Cellular Arena in Milwaukee, have decided to not continue the naming rights agreement to the building. When the current agreement with WCD ends on May 31, 2014, U.S. Cellular will no longer have the naming rights to the arena. We have enjoyed working with WCD, and we wish them success in the future.
Even though this deal is coming to an end, U.S. Cellular remains committed to Wisconsin and will continue to invest in the Milwaukee community. In 2013, the company invested $94.5 million across the state through network and store experience upgrades and community involvement. More than $16.6 million of that was right here in Milwaukee. We will also continue to be the exclusive wireless provider of the Milwaukee Brewers and Summerfest and the presenting sponsor of the Wisconsin State Fair.
NOTE: This press release was submitted to Urban Milwaukee and was not written by an Urban Milwaukee writer. While it is believed to be reliable, Urban Milwaukee does not guarantee its accuracy or completeness.
Mentioned in This Press Release
Recent Press Releases by Press Release
Latina- and Woman-Owned New Berlin Shop Marks 6 Months Helping Families Earn Through Resale
Apr 22nd, 2026 by Press ReleaseLa Segunda celebrates growing community impact, giving families a way to make money while shopping sustainably.
World Premiere of a Fun, New Film by Pam Percy
Apr 22nd, 2026 by Press ReleaseBrava: A Titillating History of Bras Thursday, May 14, 2026 – Oriental Theatre
