Republican State Leadership Committee
Press Release

RSLC Launches Ad Buy on WI Minority Leader Jennifer Shilling’s Weak Record

The ad campaign aims to expose Shilling’s penchant for playing politics at the expense of her constituents.

By - Oct 19th, 2016 08:01 am

WASHINGTON, DC — Today, the Republican State Leadership Committee (RSLC) launched a six-figure, multi-platform ad buy revealing Wisconsin Minority Leader Jennifer Shilling’s record of self-service in the state legislature. The ad campaign, which includes radio, digital, mail and the website will run in the La Crosse market with the aim of exposing Shilling’s penchant for playing politics at the expense of her constituents.

“Over the past 16 years, Jennifer Shilling has worked her way up the political ladder by selling out Wisconsin families in favor of Madison special interests,” said RSLC President Matt Walter. “Time and again, she has voted against students, workers and homeowners to advance her own agenda, currying favors by opposing tuition and property tax freezes while blindly supporting Obamacare. Jennifer Shilling is a pro at playing politics, but she strikes out every time when it comes to standing up for her constituents. We are here to deliver a message: her job is not a game — and it is time to stop acting like it.”

Learn more at and listen to the full radio ad here.

RSLC Launches Ad Buy on WI Minority Leader Jennifer Shilling’s Weak Record

RSLC Launches Ad Buy on WI Minority Leader Jennifer Shilling’s Weak Record

About the RSLC
The Republican State Leadership Committee (RSLC) is the largest caucus of Republican state leaders in the country and the only national organization whose mission is to elect Republicans to multiple down-ballot, state-level offices. Since 2002, the RSLC has been working to elect candidates to the offices of lieutenant governor, attorney general, secretary of state, state legislator, the judiciary and other down-ticket races. The RSLC has more than 150,000 donors in all 50 states. During the 2013-2014 election cycle, the RSLC was active in all 50 states and picked up ten new state legislative chambers, leading to an all-time historic high of 69 chambers controlled by Republicans. Following the 2015 elections, Republicans now hold 32 total Republican lieutenant governor seats, along with a Republican majority of secretaries of state, now at 28. The RSLC successfully expanded the Future Majority Project and Right Women, Right Now initiatives, spending more than $6 million in direct support of new Republican candidates of diverse descent and women, leading to the election of 164 new candidates. Last cycle, the RSLC also launched the Judicial Fairness Initiative and the new top-level domain for the Republican Party, ‘.gop.’ To learn more about the RSLC, please visit or follow @RSLC on Twitter.

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