Milwaukee World Festival, Inc.
Press Release

Milwaukee World Festival, Inc. Adds Two Events to Festival Calendar

"We are thrilled that Swarmm Events has decided to present Milwaukee Taco Fest and Big BBQ Fest at Henry Maier Festival Park."

By - Mar 15th, 2019 12:01 pm

MILWAUKEE, WI (March 15, 2019) – Milwaukee World Festival, Inc. is excited to announce that Swarmm Events will bring two events to Henry Maier Festival Park during the 2019 festival season – Milwaukee Taco Fest, on Saturday, June 22, 2019 and Big BBQ Fest, Labor Day Weekend.

Now in its sixth year, Milwaukee Taco Fest brings together thousands of people throughout the day for taco tasting, cervezas, wrestling, and great entertainment. Tickets will go on sale March 22, 2019 at Vendors this year include the top three in fan voting from 2018:  Pig Tailz (1st place) Ugly’s (2nd place), Las 7 Estrellas (3rd place), as well as The Loaded Slate, and Mangos Café.  Milwaukee Taco Fest is always on the hunt for Milwaukee’s best taco and is looking to add vendors to the event, including taco trucks, bars, restaurants, food carts, and more.

The Big BBQ Fest will feature food, games, and entertainment.  More details, including date, time, ticket prices, and vendors, will be released in the next few months.  Both events will be held in the Johnson Controls Pavilion area and guests will enter at the mid-gate.

“We are thrilled that Swarmm Events has decided to present Milwaukee Taco Fest and Big BBQ Fest at Henry Maier Festival Park, Milwaukee’s top destination for events throughout the summer,” said Don Smiley, President and CEO of Milwaukee World Festival, Inc. “This new collaboration is consistent with our mission of bringing the community together at the lakefront,” he added.

“As our events continue to grow every year, we feel that Milwaukee World Festival, Inc.’s substantial experience in hosting and producing large events, including Milwaukee’s largest annual event, Summerfest, makes this an ideal relationship.  We are excited to take Milwaukee Taco Fest to Henry Maier Festival Park and continue the BBQ tradition over Labor Day weekend. ” said Michael Sampson, Owner of Swarmm Events.

For information on Taco Fest and Big BBQ Fest, visit Swarmm Events.

About Milwaukee World Festival, Inc.

Milwaukee World Festival, Inc. is an independent, private 501(c)(3) corporation founded in 1965 that produces Summerfest, presented by American Family Insurance, an 11-day festival that generates approximately $187 million in economic impact for the community each year.  Milwaukee World Festival, Inc. also maintains and improves Henry Maier Festival Park, located on 75 acres on the shores of Lake Michigan in Milwaukee, WI.  In addition to Summerfest, Henry Maier Festival Park hosts a variety of ethnic and cultural festivals, concerts, walks, runs, and other special events, attracting nearly 1.3 million people.  The mission of the organization is to promote an understanding of different ethnic cultures, the histories and traditions of various nationalities, harmony in the community, civic pride and provide a showcase for performing arts, activities and recreation for the public and employment opportunities for the youth of the community. For more details, visit, or Twitter: @Summerfest.

Mentioned in This Press Release

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