Cousins Subs
Press Release

Cousins Subs Announces Summerfest Ticket Promotion

Sub Shop Rewards Customers with Free Ticket Offer

By - Jul 1st, 2021 09:18 am

MILWAUKEE (July 1, 2021) – Cousins Subs® and the World’s Largest Music FestivalSummerfest, announced today a special promotion for festival goers. Now through July 31, sub lovers and music enthusiasts will receive a free weekday Summerfest ticket with a purchase of $30 or more at or on the Cousins Subs mobile app.

“The return of in-person festivals means we are one step closer to normalcy,” said Justin McCoy, vice president of marketing at Cousins Subs. “And what better way to celebrate than a day at the legendary and iconic Summerfest!”

“We are thrilled to launch this promotion with longtime partner Cousins Subs as we all prepare to welcome events back to the lakefront for this historic season,” said Don Smiley, President & Chief Executive Officer at Milwaukee World Festival, Inc. “In just two months, we will kick-off one of the best festival lineups ever, so I encourage Cousins fans to take advantage of this offer and join us at Summerfest.”

Following completion of their Cousins Subs digital order of $30 or more, guests will receive an email with a unique code and link to the ticket redemption page on Summerfest’s website. Summerfest weekday tickets are valid Thursdays and Fridays from open to 4 p.m. throughout the festival. Orders placed in-store at Cousins Subs or via third-party apps do not qualify for this promotion.

Cousins Subs is a Milwaukee and Wisconsin-based sub shop that has been a longtime partner and featured vendor at Summerfest since the early 1980s.

Those looking to fuel up during the 9-day festival, can find the Cousins Subs concession located in the Miller Lite Oasis across from the stage. Attendees can select from a variety of deli-fresh and grilled to order subs made with chicken or steak as well as fries and Wisconsin Cheese Curds.

For more information on Cousins Subs, please visit

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