Bucks Unveil Interior Renderings of New Arena
Unique public spaces within the arena showcase the social experience of attending events in the new building
Interior Rendering of the New Bucks Arena
The Bucks unveiled a set of interior renderings for the downtown arena today, providing a glimpse of the unique features that will help define the social experience of attending events in the new building. The preliminary images showcase proposed designs for the main concourse along the south side of the arena, an event-level club near the Bucks’ tunnel, a concourse-level bar with views to the court, and the unique “panorama club” at the top of the bowl.
The vision for the main concourses includes spacious walkways to facilitate easy navigation throughout the building with plenty of natural light and views of the surrounding cityscape. The vaulted ceilings and exposed upper concourses will provide a sense of continuity between all levels of the arena.
The club space rendering is representative of a handful of exclusive spaces in the building that will feature high-end finishes and amenities, giving Bucks fans and event-goers a unique environment in which to socialize before, during and after arena events.
The concourse-level bar and “panorama club” are both examples of the many unique spaces in the building that will be accessible to all fans, providing the opportunity to socialize outside of the bowl while still enjoying unique views of the action on the floor.
The 714,000 square foot arena will be home to Milwaukee Bucks basketball and countless sports and entertainment events. The arena design features an intimate bowl optimized for basketball viewing with the majority of the seats in the lower level closer to the action, while still providing the flexibility to host hockey games, end stage and center stage concerts, family shows, circuses and ice events, as well as open-floor exhibitions.
The Bucks tapped Populous last year to lead a group of prominent global, national and local architects including Wisconsin-based firms Eppstein Uhen and HNTB for the new arena and master plan of the entire development. The public groundbreaking event for the new arena is scheduled for Saturday, June 18 (visit www.bucks.com/blockparty for more information), with construction scheduled to be completed in time for the start of the 2018-19 NBA season.
New Interior Renderings
NOTE: This press release was submitted to Urban Milwaukee and was not written by an Urban Milwaukee writer. While it is believed to be reliable, Urban Milwaukee does not guarantee its accuracy or completeness.
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Bread & circuses…
More “social spaces” = bars wherever you turn = Bucks selling more high-priced drinks and snacks.
Attendees will be able to escape a game or concert, hang out with friends and still feel like they had the “fan experience.”
In return for local taxpayers handing over $320 million, this is what those who can afford to attend events can enjoy. Bucks owner Peter Feigin did confirm that, no surprise, ticket prices will rise.
Over the past 5 seasons — out of all 30 NBA teams — the Bucks have always occupied spots between 27th -30th (dead last in 2014) when it comes to ticket sales/home attendance. That’s not a fluke. Nor is it solely because the Bradley Center is ‘out of date’.
NBA ball simply doesn’t generate a high degree of interest in this town. That’s not a ‘burn’ towards anyone — just the simple facts. Despite an expected short term surge in local interest and turnout when the facility opens — it just won’t last. This brand new billion dollar arena project won’t suddenly unify the masses or ignite passion to consistently pay for the product.
By contrast, the Brewers have been about as horrible as the Bucks. Yet, there has almost always been genuine fan support for MLB baseball here. Generations of Brew-crew backers keep buying tickets — and the numbers don’t lie. That’s why it was a cinch business move for Attanasio to invest … build … and reap the financial benefits from legions of local fans with blind faith for their team .
But in terms of pro basketball here — prayers for a miracle are all that remain for those hoping a Bucks resurrection actually happens — to say nothing of a sustainable economic boost.