Building Info

720 E. Wisconsin Ave. Photo by Mariiana Tzotcheva.
  • Address:
    720 E. Wisconsin Ave.
  • Taxkey:
    3930972000
  • Architect:
    Marshall & Fox
  • Architectural Style:
    Neo-Classical Revival
  • Status:
  • Assessed Value (Land):
    $8,168,000
  • Assessed Value (Improvements):
    $16,758,500
  • Assessed Value (Total):
    $24,926,500
  • Assesment Year:
    2023
  • Year Built:

The Northwestern Mutual Life Insurance Company has its headquarters in a 1912 Neo-Classical Revival building on the eastern end of E. Wisconsin Ave. in downtown Milwaukee.

From Guides to Historic Milwaukee: Juneautown Walking Tour by Mary Ellen Pagel and Virginia Palmer (1965)…

Northwestern Mutual’s continued expansion has necessitated its moving to larger quarters several times since it opened its home office in Milwaukee in 1859. And on each occasion the new building has been erected in the prevailing architectural style of the period. The present home office reflects the taste for classicism on a grand scale that dominated American building design for many years after the World’s Columbian Exposition of 1893. In 1932 the structure was enlarged with a harmonious, if less obviously classical, addition northward to East Mason Street. This wing is eight stories in height, but its foundation was designed to carry an additional sixteen stories at some later date.

The building formerly had a rear addition (added 1932, Holabird and Root). It was, however, later demolished. A new addition was built as part of the construction of the Northwestern Mutual Tower and Commons.

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Building data on this page, including assessment information, was last updated on April 5, 2024

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