Milwaukee Bucks Form Marketing Partnership With Kendall-Jackson Wines
MILWAUKEE (April 3, 2026) – The Milwaukee Bucks have formed a marketing partnership with Kendall-Jackson, one of the country’s most recognized family-owned wineries.
“We’re thrilled to team up with the Bucks and bring Kendall-Jackson to one of the most passionate basketball communities in the NBA,” said Chris Jackson, Co-Proprietor of Kendall-Jackson. “Unforgettable game moments create a special pairing with a glass of premier wine, and we can’t wait to share those experiences with Bucks fans.”
Through the partnership, Bucks premium members and partners will have access to a series of exclusive events designed to complement the excitement of Bucks basketball. Throughout the month of March, the Bucks and Kendall-Jackson celebrated Women’s History Month by spotlighting the contributions of women in winemaking at select private events with wines crafted by parent company Jackson Family Wines’ women winemakers. The events honored the impact of women across industries while offering an elevated, curated experience.
“Teaming up with Kendall-Jackson furthers our commitment to enhancing the unique experiences available to our premium members,” said Matt Pazaras, Bucks Chief Business Development & Strategy Officer. “We’re excited to celebrate the community, culture and energy of Bucks basketball with our members through this partnership.”
The collaboration marks another milestone in Kendall-Jackson’s growing presence across professional basketball since announcing its multiyear partnership with the NBA in early 2024. More information about Kendall-Jackson, the Official Wine of the NBA, is available at www.kj.com.
About Kendall-Jackson
Kendall-Jackson is a family-owned and operated winery leading the super-premium wine market through ingenuity, investment in preeminent vineyards and relentless commitment to fine wine quality. Since planting its first vines in 1974 by founder Jess Jackson, Kendall-Jackson has built an inimitable reputation as one of the most trusted, iconic brands in the wine industry. Kendall-Jackson Wine Estate & Gardens is Sonoma County’s premier wine and culinary destination. Home to critically acclaimed wines, including America’s No. 1 selling Chardonnay, Vintner’s Reserve, the estate boasts a stunning four-acre culinary garden filled with a bountiful array of local and rare produce, offering visitors a picturesque setting to every wine experience. The brand’s success has been firmly rooted in a strident commitment to an outstanding pedigree of vineyards. As a leader in sustainable vineyard and winery practices, including water and energy conservation, 100 percent of Kendall-Jackson’s vineyards are third party certified by CCSW (Certified California Sustainable Winegrowing).
NOTE: This press release was submitted to Urban Milwaukee and was not written by an Urban Milwaukee writer. While it is believed to be reliable, Urban Milwaukee does not guarantee its accuracy or completeness.
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