Greenfire Celebrates 15 Years

MILWAUKEE, WI ­— Greenfire Management Services (Greenfire) is celebrating 15 years of business in 2025. Greenfire was founded in 2010, as a construction management startup in the commercial sector of the Potawatomi Ventures (fka Potawatomi Business Development Corp) portfolio.

“We applaud the Forest County Potawatomi for their visionary leadership. Greenfire was formed to support the tribe by building capabilities, capacity, infrastructure, and business acumen. There was an opportunity to bring experts to the table and manage the construction of the first hotel tower at the Potawatomi Casino | Hotel,” says Kip Ritchie, CEO, Potawatomi Ventures. “The Tribal leadership had the foresight to create an entity that would provide construction management services for their own projects and for private clients.”

In the last 15 years, Greenfire has been recognized with over 65 awards for its quality projects, efforts to engage other minority-owned businesses and increasing revenue. In 2024, the firm hit a milestone and celebrated hitting $1 billion in cumulative revenue since its inception. These accomplishments pale in comparison to the real asset of Greenfire – its people. With over 50 team members across Wisconsin, Greenfire is an employer of choice in the construction industry.

“The awards and accolades received in our first 15 years are a result of a focused effort to grow and develop a team of talented, ambitious, and resilient professionals that are committed to maintaining a culture built on trusted relationships and continuous improvement,” says Jeb Meier, President, Greenfire. “Our team members take immense pride in their work and strive to make a positive impact in our communities.”

Some of Greenfire’s current projects include the Cream Puff Pavilion at State Fair, Jewish Family Services’ Woodale Crossing Apartments, F Street’s Village 43 Apartments, Irgen’s retail building at the Shoppes at the Corridor, and Ho-Chunk Nation’s Village West Apartments.

About Greenfire
Greenfire Management Services, is a minority-owned construction company with offices in Milwaukee and Wausau, Wisconsin and is managing projects throughout the Midwest. Founded in 2010, Greenfire is a subsidiary of Potawatomi Ventures, the investment arm of the Forest County Potawatomi Community. Greenfire is a reputable, local construction manager that provides innovative construction services to every project throughout multiple industries. In 2024, Greenfire was recognized by the State of Wisconsin with the highest certified spend for construction/architecture and engineering.

NOTE: This press release was submitted to Urban Milwaukee and was not written by an Urban Milwaukee writer. While it is believed to be reliable, Urban Milwaukee does not guarantee its accuracy or completeness.