We Need You To Become An Urban Milwaukee Member
We're thankful for your readership, and now we're asking you to take the next step.
Sophie Bolich and Graham Kilmer.
Can I let you in on a journalism secret?
You can’t produce quality journalism in the 21st century based on just advertising revenue. You need subscribers.
Publications need subscribers because it fundamentally alters the nature of the business. Instead of trying to collect as many eyeballs as fast as possible to sell to advertisers (clickbait), subscribers are voting with their wallets to say they want thoughtful, in-depth coverage.
At Urban Milwaukee we call our subscribers “members” because we’re trying to do something more than a transactional relationship. Our members are insiders. They get an ad-free, enhanced website and access to special events. They keep us an independent publication focused on people, not profits, writers, not dividends.
We’re gearing up to roll out substantial new features for our members in 2024, new ways of delivering the news to you, more engagement with our readers and special features only for our members. But we need more members to get to that point.
Now is the time to step up.
We’re offer a Black Friday special: our annual membership is almost half-off, only $59 for the first year. Join today. Use the discount code THANKFUL23 to get your discounted membership.
I would not mind an increase in the monthly membership fee. Perhaps an extra $1 per month.