Ava Max at BMO Pavilion on July 1 During Summerfest

MILWAUKEE, WI (February 27, 2023) – Summerfest presented by American Family Insurance is excited to announce Ava Max as the headliner for the BMO Pavilion with Miller Lite on Saturday, July 1. This is the third of nine headlining artists to be announced at the BMO Pavilion during Summerfest.

Summerfest, produced by the nonprofit organization Milwaukee World Festival, Inc., is an independent and premier national music festival, celebrating it’s 55^th anniversary in 2023.

Tickets for reserved seating will go on sale this Friday, March 3 at 10:00 a.m. via Summerfest.com, Ticketmaster.com, or in person at the Summerfest Box Office, and includes admission to Summerfest the day of the performance.

During Summerfest, concerts at the BMO Pavilion will once again offer seating options for all evening headlining performances, giving fans the choice of reserved seats available for purchase or free general admission seating on a first-come, first-served basis.

For more information visit Summerfest.com

NOTE: Summerfest will be announcing another BMO Pavilion headliner today at 10:00 a.m. CST

About Ava Max
With unapologetic attitude, razor sharp songwriting, and eye-catching fashion as jaw-dropping as her voice, Ava Max has always carved her own path. The first-generation Albanian-American Los Angeles-based multiplatinum chart-breaking pop singer, songwriter, and producer steers her vision with unwavering confidence, taking control of every element and following her instincts without compromise. During 2018, she vaulted to the forefront of pop culture with “Sweet But Psycho.” The quadruple-platinum smash held a spot in the Top 10 on the Hot 100 for three weeks, clinched #1 in over 20 countries, and reached diamond status in Brazil, France, and Poland in addition to going multiplatinum in 15 other territories. Her 2020 platinum-certified full-length debut, Heaven & Hell, boasted the double-platinum “Kings & Queens,” platinum-certified “So Am I,” and gold-certified “Salt.” In addition to blockbuster collaborations with the likes of David Guetta, Alan Walker, Pablo Alborán, and Jason Derulo, she linked up with AJ Mitchell on the gold-certified “Slow Dance,” Thomas Rhett and Kane Brown on the gold-certified “On Me,” and Tiësto for the platinum “The Motto.” Forbes touted her among its coveted “30 Under 30” for 2021, while she has incited the applause of VOGUE, Rolling Stone, Vanity Fair, Billboard, PAPER, and more. Beyond captivating capacity crowds everywhere, she has ignited CBS’s The Late Late Show with James Corden, NBC’s TODAY, ABC’s Jimmy Kimmel Live!, and Good Morning America, to name a few. In charge of her destiny, she shines brighter than ever before on her second full-length offering, Diamonds & Dancefloors [Atlantic Records].

About Summerfest presented by American Family Insurance
Located in downtown Milwaukee, Summerfest presented by American Family Insurance is one of the most iconic celebrations of music in America, hosting the industry’s biggest acts for an unforgettable live music experience.  Since its inception in 1968, Summerfest continues to distinguish itself as a premier national music festival and has developed an unrivaled reputation, consistently featuring hundreds of performances across 12 stages, throughout the 75-acre festival grounds along Lake Michigan. The 2023 edition consists of three weekends (Thursdays – Saturdays) June 22-24, June 29-July 1, and July 6-8, 2023.  For the latest information, visit Summerfest.com, or Facebook, Twitter, Instagram and TikTok: @Summerfest.

Milwaukee World Festival, Inc., producer of Summerfest, continues to fulfill its nonprofit mission of bringing the community together and providing a showcase for performing arts, activities, and recreation to the public, through music and special events.

About BMO Financial Group
Serving customers for 200 years and counting, BMO is a highly diversified financial services provider – the 8th largest bank, by assets, in North America. With total assets of $1.14 trillion as of October 31, 2022, and a team of diverse and highly engaged employees, BMO provides a broad range of personal and commercial banking, wealth management and investment banking products and services to 12 million customers and conducts business through three operating groups: Personal and Commercial Banking, BMO Wealth Management and BMO Capital Markets.

Note:  All performers and show times are subject to change.

NOTE: This press release was submitted to Urban Milwaukee and was not written by an Urban Milwaukee writer. While it is believed to be reliable, Urban Milwaukee does not guarantee its accuracy or completeness.